Sponsor (July-Dec 1950)

Record Details:

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«t Bubbles like ginger ale, don't it, mirandey? ## W INE, women and song! With Effective Buying Income 38.2% higher than the national average, our "landed gentry" can certainly afford the gay life! What's more they've got plenty left over for soup and soap, housewares and hair tonic. That's where WDAY comes in, because no station in the Northwest can match WDAY for both rural and urban coverage! A new 22-county North Dakota Agricultural Survey proves that WDAY is preferred by 78.8% of the farmers in these 22 counties . . . Station "B" by only 4.4%! Hoopers prove that WDAY is an overwhelming favorite in Fargo. For Total Rated Periods, Dec. '49-Apr. '50, for example, WDAY got a 63.5% Share of Audience— the next station 16.0%! Write to us or ask Free & Peters for all the amazing facts! FARGO, N. D. NBC • 970 KILOCYCLES • 5000 WATTS FREE & PETERS, INC., Exclusive National Representatives 31 JULY 1950