Sponsor (July-Dec 1950)

Page scan 000199 from Sponsor

Record Details:

Title:
Sponsor
Date:
July-Dec 1950
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (July-Dec 1950)
Leaf #:
000199
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
August 29, 2024
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it's easy, WHEN YOU KNOW HOW! G, ETTING a BMB Daytime Weekly Audience of aver 300,000 families is not exceptional for a 50,000ivatt station. But getting almost two-thirds of these weekly families as daily listeners is proof of outstanding Know-How! BMB Study No. 2 reveals that 303,230 families tune to KWKH at least once a week in the daytime. 64% of them listen "6 or 7 days weekly," and over 75% are 'average daily listeners*". Shreveport Hoopers give further proof of KWKH's ability to attract and hold listeners. Throughout 1949 KWKH got far and away the largest Share of Audience Morning, Afternoon and Evening — and this holds true for 1950 Hoopers, too! Get all the facts about KWKH and the job it can do for you in our three-state area. Write direct, or ask The Branham Company! KWKH DAYTIME BMB COUNTIES Study No. 2 Spring, 1949 * Weighted in BMB-approved manner. 50,000 Watts KWKH SHREVEP0RT1 LOUISIANA CBS The Branham Company Representatives Henry Clay, General Manager Arkansas