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iVeir and r
12 FEBRUARY 1951
2. New on Radio Networks
SPONSOR
AGENCY
NO. OF NET STATIONS
PROGRAM, time, start, duration
Consolidated Grocers Corp (Reid-Murdoch div)
Weiss & Geller
CBS
178
Doubleday & Co Inc
Huber Hoge
NBC
49
Culf Oil Corp
Young & It ill Mr .mi
NBC
116
State Farm Mutual Automobile Insurance Co
Need ham, Louis & Brorby
MBS
Sterling Drug Inc
Dancer-FitzgeraldSample
ABC
216
Sterling Drug Inc
Dancer-FitzgeraldSample
CBS
150
U. S. Army & U. S. Air Force Recruiting Service
Grant
ABC
285
U. S. Army & U. S. Air Force Recruiting Serv
Grant
CBS
181
ice
Arthur (Godfrey Time; all days 10-10:15 am; 6 Feb; 52 wks
Edwin C. Hill; Sun 11:15-30 am; 1 Apr; 13
wks Counter-Spy; Th 9:30-10 pm; 1 Feb; 52 wks Cecil Brown; Sat 7:55-8 pm ; 24 Feb; 52 wks
News of Tomorrow; Mil. 10:30-45 pni ; 2
Apr; 52 wks Bill Shadel and the News; Sun 3-3:15 pm; 4
Feb; 20 wks Let's Co With Ralph Flanagan; M 10-10:30
pm; 22 Jan; 52 wks
Harold Peary Show; W 9-9:30 pm; 21, 28 Feb; The Line-Up; Th 10-10:30 pm; 1, 8, 15, 22, 29 Mar
3 2. Renewed on Radio Networks
SPONSOR
AGENCY
NO. OF NET STATIONS
PROGRAM, time, start, duration
H|T Cities Service Co
i
Ellington & Co
NBC 93
Band of America; M 9:30-10 pm; 22 Jan; wks
52
3. New National Spot Radio Rusiness
SPONSOR
PRODUCT
AGENCY
STATIONS-MARKET
CAMPAIGN, start, duration
Bar-Dol Products
Corp Ben Mm Products Inc
Lubricants Ben Hur coffee
Curtis Publishing Co Saturday Evening Post
Garrett & Co Inc Park & Tilford
Virginia Dare
wine Tintex
Walsh (Montreal)
Mogge-Privett (L.A.)
BBDO (N.Y.)
It ni In mil & Ryan
(N.Y.) Storm & Klein (N.Y.)
26 Eastern Canadia
stns 30 ABC Pac stns
5 mkts
Scattered mkts
60 stns; 30 mkts
Anncmts; 15 Mar
News; M, W, F 10:30-40
pm; 22 Jan; 52 wks Anncmts; 31 Jan; 13 wks
Anncmts; 12 Feb; 8 wks
Panic; 20 Feb; 10-12 wks
i.
4. National Rroadcast Sales Executives
NAME
FORMER AFFILIATION
NEW AFFILIATION
John C. Ballard Claude Barrere
Charles C. Bevis Jr Otto Brandt James II Connolly Harrison M. Dunham Wilbur S. Edwards (M. M. Fleischl Paul R. Fry
1 Frederick E. Johnson , E. Harold Keown ! Tony Moe
Eugene R. Myers J Leonard Reeg
Niimii Stations, Amarillo, natl sis mgr Independent sis rep for radio, tv package
prog, N.Y. NBC, N.Y., asst to vp o&o stns ABC, N.Y., dir tv stns ABC, N.Y., dir radio stns KTTV, L.A., gen mgr WEEI, Boston, asst mgr WMCA, N.Y., acct exec Inland Broadcasting Co (KBON, KBON-FM,
Omaha, KOLN, Lincoln), vp J. Walter Thompson, N.Y., copywriter Frederic W Ziv Co, Okla., acct exec WCCO, Mnpls., sis prom mgr
WTAM, Cleve., sis
ABC, N.Y., natl dir radio prog
KFDA, Amarillo, gen mrg
Transcription Sales Inc, N.Y., eastern div mgr (added affiliation) KOA, Denver, mgr Same, vp tv stn relations Same, vp radio stn relations Same, gen mgr, board of dir KNX, Hlywd., stn dir Same, local sis mgr Same, pres
Donald Cooke Inc, N.Y., acct exec
WHBS, WHBS-FM, Huntsvillc, Ala., mgr
KNX, Hlywd., and CBS Pacific net, dir sis prom
(eff 15 Feb) Same, sis mgr Same, vp radio
pro:;
• In next issue: New and Renewed on Television (Network and Spot) ; Station Representation Changes; Advertising Agency Personnel Changes
Claude Barrere Harrison Dunham Robert B. Brown Paul R. Fry Tony Moe
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