Sponsor (Jan-June 1951)

Page scan 000274 from Sponsor

Record Details:

Title:
Sponsor
Date:
Jan-June 1951
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (Jan-June 1951)
Leaf #:
000274
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
August 29, 2024
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New and renetc 12 February 1951 I. National Broadcast Sales Executives (continued) NAME FORMER AFFILIATION NEW AFFILIATION Samuel Salzman Zonabelle Samson Lindsey H. Spight Robert M. Stocking Harry L. Stone Alexander Stronach Jr Harvey St rut hers Kalph Taylor Mort Weinbach Lloyd E. Yoder Allied Record Mfg Co, Hlywd., plant supt Leon Livingston, S.F., tiniebuyer Blair, S.F., vp, mgr B. T. Babbitt Co, N.Y., asst adv mgr WSM, WSM-TV, Nashville, vp ABC, N.Y., nail dir tv prog CBS Radio Sales-TV, N.Y., acct exec KN\. Hlywd., and CBS Pacific net, dir sis prom CBS, N.Y., talent, prog negotiator KOA, Denver, mgr Same, vp Forjoe & Co, S.F., mgr Blair-TV, S.F., vp, mgr Donald Cooke Inc, N.Y., acct exec KPHO, KPHO-TV, Phoe nix, gen Same, vp tv prop WEEI, Boston, asst pen mgr KTSL-TV, L.A., dir sis prom ABC, N.Y., prop dept bus mgl KNBC, S.F., mgr 5. Sponsor Personnel Changes NAME FORMER AFFILIATION NEW AFFILIATION John A. Blum Robert B. Brown Herbert M. Cleaves Harold J. Cotton John F. Des Reis Benjamin F. Few Gerald Light C. E. O'Connor Jr Keith Porter Frederic N. Schwartz W. A. Swan L. D. Thompson Zach Toms Edwin WeisI Jr Peter M. Zaums Lever Brothers Co, N.Y., asst to pres Same, co dir Same, sis, adv mgr Same, merch dir Same, sis vp R. H. Mary & Co Inc, N.Y., exec Bristol-Myers Co, N.Y., vp General Foods Corp, N.Y., assoc sis mgr, Jell-O div Pabst Sales Co, Chi., sis prom mgr Ronson Art Metal Works Inc, Newark, gen sis mgr Liggett & Myers Tobacco Co, N.Y., sr vp, dir Emerson Radio & Phonograph Corp, N.Y., avst to vp Diamond Match Co, N.Y., spec asst to pres Lever Brothers Inc (Harriet Hubbard Ayer Same, pres div), N.Y., sis mgr Bristol-Myers Co (Bristol Laboratories Inc), Bristol-Myers Co, N.Y., co dir S> racuse, pres Pabst Sales Co, Chi., asst gen sis mgr Same, gen sis mgr Liggett & Myers Tobacco Co, N.Y., purchas Same, co dir ing dept head Liggett & Myers Tobacco Co, N.Y., sec, co Same, vp dir Tele-King Corp, N.Y., adv mgr Air King Products Co, Bklyn., adv. sis pron Pabst Sales Co, Chi., sales superv Same, sr sis superv (Chi. metropolitan di\ ) Same, pres Same, sis prom mgr Same, vp 6. \ew Agency Appointments SPONSOR PRODUCT (or service) AGENCY American Safety Razor Corp. Bklyn. Hover International Laboratories Inc, Chi. D. P. Bushnell & Co, Pasadena Carey Salt Co. Hutchinson, Kans. < & \Y Frozen Foods, S.F. Carotene Products Co, Litchfield, III. Cinomie Inc. N.Y. Coffee Time Products of America Inc, Host or Corn Belt Hatcheries, Joliet, 111. Crystal Cream & Butter Co, Sacramento Dejur-Amsco Corp. L.I.C.. N.Y. Marie Designer Inc, L.A. Erskine Mfg Corp. Erskine, Mnn. F. W. Ev anger, Wheeling, 111. Five Star Mfg Co, East Grand Forks, Minn. Hollywood Rogue Sportswear Corp. Hlywd. International Golf Products, Chi. Lee foods Division, K. C, Mo. Libby, McNeill & Libby, Chi. I.o Angeles Brewing Co, L.A. Mosler Safe Co. N.Y. Ohio Match Co. Wadsworth, Ohio Reed Products Co. St. L. Regina Furniture Co. Bklyn. Reisa Dairy. Sikeston, Mo. Stcuer Laboratories Inc, Pittsb. Terre Haute Brewing Co, Tcrrc Haute Texas Nurseries. W innsboro J. C. Van Holteii & Son Inc. Milwaukee Wcih.rby-Kayser Shoe Co, L.A. Silver Star razors and blades H-A hair arranger Binoculars Salt packager Frozen foods Milri.ii milk compounds Perfumes Carbonated beverage Hatcheries Dairy products Movie cameras Contour chair lounges Champion Kcrger rotary snow plow Kennel food Freeman head bolt engine heater Rogue sbirts Miracle adjustable golf clubs Foodstuffs Pineapple products Eastside beer Safes Matches Inergel tablets Household furniture Dairy products Ammo-vcHs amnion iated dentifrice Beer and ale Nursery stock Pickles Men's and women's shoe store chain McCann-Erickson, N.Y. George H. Hart man, Chi. J. Walter Thompson. L.A. R. J. Potts-Calkins & Holden Inc, K. C, Mo. Ley & Livingston, S.F. Henri, Hurst & McDonald. Chi. Lawrence Boles Hicks Inc, N.Y. Harry Paul & Assoc, Boston Guild. It., „ & Bonfigli, S.F. Hoefer, Dietcrich & Brown Inc, S.F. Grey. N.Y. Walter McCreery Inc. Beverly Hills Barney Lav in. Fargo Kaufman & Vssoc, Chi. Lav in. South Fargo, N. D. Walter McCreery Inc, Hlywd. Edgar Walter Fischer. Chi. R. J. Potts-Calkins & Holden Inc, K. C, Mo. Foote, Cone & Belding, Chi. (eff 1 Apr) Warwick & Legler, N.Y. Stockton. West. Burkhart, Cine. Young & Rubicani, N.Y. Dorrance-Waddell Co, N.Y. William Wilbur, N.Y. Harold Kirseh Co, St. L. Sussman & Adler, Bittsb. Biow Co, N.Y. J. F. Gelders Co, Oklahoma City Jim Baker Assoc, Milwaukee Yambert, Prochnow, M, II. < I, and Macaulay Inc, L.A. y Numliers afliT names refer to eategory of listing in New and Renew Harvey Struthers (4) Lindsey H. Spight(4) Leonard Reeg (4) B. F. Few (5) Alex. Stronach (4)