Sponsor (Jan-June 1951)

Record Details:

Title:
Sponsor
Date:
Jan-June 1951
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (Jan-June 1951)
Leaf #:
0001013
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
March 28, 2024
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it's easy, WHEN YOU KNOW HOW! »se Hoopers prove KWKH's tremendous popularity in ;veport. In the morning, KWKH gets 265% as many lers as the next station — actually gets more listeners n all other stations combined! In the afternoon, KH gets 195% as many listeners as the next station — sly misses getting as many listeners as all other rions combined! ! KWKH's 50,000-watt signal reaches far more people I side of Shreveport than inside. KWKH gets a Dayt BMB Audience of 303,230 families in 87 Louisiana, tinsas and Texas counties. 227,701 of these families — I 5.0% — are "average daily listeners" to KWKH. :e direct or ask The Branham Company for all the facts his powerful, 25-year-old CBS affiliate. 3,000 Watts • CBS PROOF TOO! KWKH DAYTIME BMB COUNTIES Study No. 2 Spring, 1949 KWKH SHREVEPORT f LOUISIANA The Branham Company Representatives Henry Clay, General Manager Arkansas