Sponsor (July-Dec 1951)

Record Details:

Title:
Sponsor
Date:
July-Dec 1951
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (July-Dec 1951)
Leaf #:
000223
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
March 28, 2024
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A SEMES FEATURING THE MEN WHO HAKE FKEE & PETERS THEIINHN SERVICE 1 U, s all Tl Keith T. McKeiiey! When Keith McKenney decided to "get in on the ground floor of television", he really went all out — spent three years as camera man, stage manager, program supervisor, production manager and script-writer, and then added three more years in television sales, before joining F & P. Today, Keith obviously qualifies as a true Television Specialist, and is anxious and ready to serve you. "Serving you" is the main reason our TV department has grown so tremendously in the past few years, even though these years have of course been ones of enormous growth for television in general. New men, new accounts, new highs in billing — they're all a reflection of F & P's basic philosophy that our biggest job is to help you get the greatest possible value for your TV dollars. We think a visit with any one of our "Colonels" will convince you that we really work at that job — and that we do it well, here in this pioneer group of radio and television station representatives. University of Michigan (R.A.) Two years, U. S. Navy Three years, General Electric Co. Five years, WWJ-TV, Detroit Free & Peters (Detroit Office* since February. 1951 EXCLUSIVE NATIONAL TELEVISION REPRESENTATIVES DAVENPORT WOC-TV* (Central Broadcasting Co. — WHO-WOC) FORT WORTH-DALLAS WBAP-TV* (STAR-TELEGRAM) LOUISVILLE WAVE-TV* (WAVE, Inc.) MIAMI WTVJ (Womctco Theatres) MINNEAPOLIS-ST. PAUL WTCN-TV (DISPATCH-PIONEER PRESS) NEW YORK WPIX (THE NEWS) ST. LOUIS KSD-TV* (POST-DISPATCH) SAN FRANCISCO KRON-TV* (THE CHRONICLE) ♦ Primary NBC Affiliates ^ Free & Peters, inc. l/\ \ Pioneer Radio and Television Station Representatives Since 1932 fORK CHICAGO DETROIT ATT.WTV FT. WORTH HOLLYWOOD SAN FRANCISCC