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or audition, for example — the charges run as follows:
Recording charge Cost per print
ABC CBS DuM NBC
$150 $250 $270 $285
150 70 75 65
Q. Are there any new developments planned for recording TV shows?
A. Yes. A joint RCA-NBC project has been underway for several months, will get its first engineering test about 30 July. It's an arrangement wherebv movie cameras are hooked up to the television cameras so as to capture the action on film at the same time as it's telecast. This film is then edited into a single, integrated record of the program. Having been made directly, the resulting film is much clearer than kinescopes which are taken off a TV tube.
If the RCA-NBC technique works it will be licensed for general use, according to a network spokesman. Cost may be higher, at first, than kines; but the improved quality will make these recordings much more effective.
Q. What's the trend in the amount of kinescope recording being done by the television networks?
A. One major net estimates that the amount of film earmarked for kines has about doubled in the past year. To give some idea of what a big operation kinescoping has become: NBC kinescopes an average of 48 hours of programing per week, CBS ships out an average of 1,200 reels of film weekly. One program has 40 kines made up for each performance.
Even when the cable reaches the West Coast, demand for kines will remain substantial. Network spokesmen point out that stations now on the cable use kinescopes because it allows them to schedule the network programs at a time other than the original live telecast.
"Alternate week" programs
Q. What is the "alternate week" TV program theory, and when is it used?
A. As the title implies, these are programs which appear every-other-wesk on a regular schedule. Usually, they are two evenly-matched shows (pre
Your Key To Central Ohio's Thousands of TV Kitchens
Jean's
KITCHEN FAIR
with Jean Phair
Jean's Kitchen Fair is a perfect setup for more sales in America's fastest growing TV market. Under the contagious enthusiasm of Mrs. Jean Phair, this popular new participation program is fast becoming a "must see" TV show for more and more homemakers in the big WBNS-TV area.
At home in any kitchen, Jean Phair combines complete menus with kitchen talk close to the heart of every homemaker. She draws from a wide and varied background in the food field — plus extended TV and radio experience, with a "top drawer" record as a home economist, to demonstrate foods, appliances and other homemakers' items.
For program resume and complete details phone Blair TV, Inc., or write direct.
WBNS-TV
COLUMBUS, OHIO Channel 10
CBS-TV Network • Affiliated with Columbus Dispatch and WBNS-AM • Sales Office: 33 North High Street
16 JULY 1951
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