Sponsor (July-Dec 1952)

Page scan 000384 from Sponsor

Record Details:

Title:
Sponsor
Date:
July-Dec 1952
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (July-Dec 1952)
Leaf #:
000384
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
August 29, 2024
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"AP News a tremendous success.' Adna H. Karns, Vice-Pres. and General Manager WING, Dayton, Ohio "WING has long been known as 'Dayton's First Station'," says Mr. Karns. "AP news has been the outstanding factor in maintaining that position as far as news coverage is concerned. Due to the tremendous success of AP news at WING, we recently brought our t station WIZE in Springfield, Ohio into AP membership so it could get AP service." AP NEWS makes dollars . . "AP newscasts always easiest to sell." Fred L. Hart WLPM, Suffolk, Virginia "We have no trouble in keeping the sponsors of AP news happy." says WLPM's Mr. Hart. "They always stay on the air longer than sponsors of any other type of program. Sponsors 'perk up' when you mention an available AP newscast. And our Sales Department agrees unanimously that AP news is the easiest thing they have to sell!" Hundreds of the country's finest stations announce with pride I HIS ST A TION IS A /WtMDi