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Now, for the first time in Southern California, you can
MAKE THE WHOLE SALE
AT A WHOLESALE RATE!
Do it With KBIG, now on the air
reaching all of Southern California direct from Catalina!
KBIG is the convenient, efficient way to reach the whole Southland — one medium, one set of copy, one bill. Not just Americas Third Market ( Los Angeles), or Americas 31st Market (San Diego), or America's 67th Market (San Bernardino-Riverside) —but all of them PLUS lots more in between. A total of nearly six million people, at a base hour KBIG rate of only $118.
KBIG Does It Alone? Yes.KBIG's
10,000-watt signal focuses all its strength on its market and wastes none out to sea. Booming across salt water (finest known conductor of radio waves). KBIG covers Southern California's mainland from Santa Barbara to Mexico. KBIG helps you to make the Whole Sale, to all the Southland, at Wholesale Prices — as little as $9 a spot!
Prove It To Yourself! Compare KBIG's base hour rate ($118) or base minute rate ($18) with any combination of newspapers, outdoor, television or radio you need to get this same coverage. You'll see why KBIG is the BIG Buy, the way to make the Whole Sale at the Wholesale Price.
Availabilities Will Never Be As
Good As Now! Call Meeker or us — get the whole KBIG story — and place your schedule on
10,000 WATTS 740 KILOCYCLES
KBIG
GIANT ECONOMY PACKAGE OF SOUTHERN CALIFORNIA RADIO
STUDIOS IN AVALON AND HOLLYWOOD
John Poole Broadcasting Company
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BUSINESS OFFICE: 6540 SUNSET BLVD., HOLLYWOOD 28, CALIF. REPRESENTED BY ROBERT MEEKER ASSOCIATES, INC.
11 AUGUST 1952
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