Sponsor (July-Dec 1952)

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One will get you twenty thousand in Big Aggie Land WNAXs $3.5 Billion Countrypolitan Market YOUR CLASS A CHAINBREAK on WNAX reaches a potential audience of 20,000 radio homes for $1. The potential approaches actuality because WNAX i heard 3 to 7 times a week in 80' < of Big Aggie Land's homes. One of the reasons for such acceptance is the Farm Service Dept. It airs 53 programs every week; its personnel travel 50,000 miles annually, reporting on all activities of interest to farm listeners. Its Farmstead Improvement Program caused "lace-lifting" throughout Big Aggie Land — and earned the approval of just about everybody. ONE OF THE world's richest agricultural areas, Big Aggie Land is 267 counties in Minnesota, the Dakotas, Nebraska and Iowa a million radio families with at least two things in common: money to spend ($3^/2 billion annual retail purchases); and the habit of listening to WNAX (which averages more than 3 times the share-of-audience of any competing station). \ a market, Big Aggie Land is surpassed only by metropolitan NYC and Chicago. One station— and only one — delivers these countrypolitan riches — solid ly. That's WNAX, where you belong for economical selling. For proof, check with our national reps, the Kaiz A.gency. wtfAX-570 YANKTON-SIOUX CITY 3S Radio 570 KC 5000 WATTS 42 SPONSOR