Sponsor (Jan-June 1953)

Record Details:

Title:
Sponsor
Date:
Jan-June 1953
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (Jan-June 1953)
Leaf #:
000951
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
March 28, 2024
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Vic RADIO PROFIT Viet, m I'm Mighty Proud of My Helpers/ Take ZEL here at the mike. He represents WAZL in Pennsylvania's Highest City, Hazleton. ZEL has consistently delivered 70% of the listening audience to advertisers on WAZL. If you want the Hazleton trading area, you have to buy WAZL! No other station can deliver it to you. OL is in control of that aggressive WHOL station in prosperous, progressive Allentown, Pa. Serving a trading population of nearly a half million people, who tune in WHOL for good diversified programming. In a 6-station area WHOL is the buy. WID hails from WIDE in the twin cities of 1 B dde ford-Saco, Me., a prosperous textile _ manuf actunn^ center and the leading resort area of the state. WIU has a WIDE variety of sales records that have played a melody in money for the advertiser. LEM puts his talents to work at WHLM, that powerful LOGO Watt station in Bloomsburg, Pa.cojjnnga prosperous manufacturing and farming area, ^WHLM leads all other daytime stations by a huge ™W£± This will be the 6th year in succession for major league baseball.