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New England's
fasfesf
growing
3 KG3 is Eastern Conn. ..Served best by its largest city
"NORWICH thru
Some of Eastern Connecticut's big installations include
• DOW CHEMICAL
(Six miles from Norwich)
• ELECTRIC BOAT CO.
(Submarines)
• SUB BASE, GROTON
(Ten miles, nearly 15,000 people)
• PHIZER CHEMICAL
• AMERICAN SCREW CO.
• U. S. FINISHING CO.
• AMERICAN THERMOS CO. and hundreds more.
Here is the #1 Hooper
station with the best Local Music
and NeWS programming and
Now
one low rate
6 03 AM -10. 15 PM
Ike of Eartew Conn,
'J 2 -minute film provides eloseup took ut broatleustiny
To take Mr. and Mrs. Average Listener on a behind-the-scenes tour of a typical local radio station. Albam s \\ \k\\ has filmed a 22-minute documentar) telling the story of broadcasting operations.
The film, a year-and-a-half in the making, shows actual scenes in broadcasting and techniques used to presenl programs. It takes the audience on location for remote broadcasts and explains commercial sponsorship, showing its value to the general public in
providing entertainment and public interest features.
The film was produced by the Champlain Valley Broadcasting Corporation (WXKW), Stephen R. Rintoul, president. It is being released, free of charge, to civic, fraternal, educational, and church groups, in the area.
Walter J. Maxwell was writer and director; George Wetmore, technical director; Walter Neals. art: Lyle Bosley, narrator; Earl McGuirk and Fred Chambers, photographers. * * *
IK'etv members of the board tire ehoseti ut lA's eonvention
New members of the board of the 4A's pose for their portraits following their election at the group's ThirtyFilth annual meeting last month in White Sulphur Springs, W. Va.
Left to right, front row, in picture below are Louis N. Brockway, Young & Rubicam, N. Y.. retiring chairman, advisory council; John P. Cunningham, Cunningham & Walsh. N. Y., chairman, advisory council; Henry M. Stevens. J. Walter Thompson, N. Y., chairman of the board; Earle Ludgin. Farle Ludgin & Co.. Chi., vice chairman: Winthrop Hovt. Charles W. Hoyt I ».. Inc. \. Y.. secretary-treasurer. ■ ind row. same order; Clifford L. Fitzgerald, DancerFitzgerald-Sample. N. Y.; Frederic R. Gamble, 4A's presi
dent; Harold H. Webber, Foote, Cone & Belding, Chi.; George Link Jr., association counsel; third row: Kenneth \\ . Akers. The Griswold-Eshleman Co., Cleve.; E. E. Sylvestre, Knox Reeves Adv., Minneapolis; William R. Baker Jr.. Benton & Bowles, N. Y.; J. Paul Hoag, Hoag & Provandie, Boston; Edwin Cox, Kenyon & Eckhardt, N. Y. ; Marion Harper Jr., McCann-Erickson, N. Y.; rear row: Henrv G. Little. Campbell-Ewald. Detroit; George P. Richardson Jr.. J. Walter Thompson, Detroit; Dan W. Lindsev Jr.. Lindsev & Co.. Richmond: Lawrence Valenstein, Grey Adv.. N. Y.: Charles R. Devine, Devine & Brassard. Spokane.
* • •
{Please turn to page 63)
contact John Deme, Mgr.
■Norwich 37,633 New London 30,367
54
SPONSOR