Sponsor (July-Dec 1954)

Page scan 000183 from Sponsor

Record Details:

Title:
Sponsor
Date:
July-Dec 1954
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (July-Dec 1954)
Leaf #:
000183
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
August 29, 2024
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FILM REPRESENTS OVER HALF OF LOCAL PROGRAMING Here are some of the important questions you will find answered in the six pages of this report Q What percent of all local programing is on film? page I II What type of film do stations use? page 2 II If on much nighttime network programing is on film? page 2 Q How big an audience can reruns of film shows get? page 3 II How many episodes in a season's film cycle are missed? page 4 II What do station men thinh of reruns? page 4 Q How much time is left for film outside networh hours? page 5 11 \\ hat should you look out for in huying film? page G 12 JULY 1954 183