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4. What type of film do stations use (by weekly hours and percent)?
SOURCE: See question I.
FEATURE FILM H RS.
SYNDICATED FILM H RS.
SHORT SUBJECT FILM HRS.
FILM SHOT BY STATION
FREE FILM
Group 1 stations 12.04(44,8%)
9.41 (36%)
1.55(7%)
.08 ( .7%)
3.07(11.5%)
Group 2 stations 9.26(41.7%)
8.33 (37.7%)
1.33(6.8%)
.55 (2.6%)
2.32(11.2%)
Group 3 stations 12.57(46.3%)
10.53(38.8%)
1.50(6.5%)
.11 ( .6%)
2.12 ( 7.8%)
Group 4 stations 21.27(63.1%)
6.40(19.6%)
3.10(9.3%)
.29(1.4%)
2.16(6.6%)
Group 5 stations 29.03 (68.5%)
7.30 (17.7%)
3.58 (9.4%)
.26(1.1%)
1.23(3.3%)
5. How much nighttime network programing is on film?
SOURCE: SPONSOR'S Comparagraph of Network Tv Programs for May I954
LIVE HOURS
NETWORK WEEKLY
ABC 17'/2
CBS 221/2
DTN 15'/4
NBC 19'/4
* Does not include shows which are partially film.
FILM HOURS' WEEKLY
TOTAL HOURS LIVE & FILM
°. FILM IS OF TOTAL
7/2
25
30%
4
26'/2
15%
0
IB/4
0%
5%
25
23%
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6. How many nighttime half-hour shows are on film?
SOURCE: SPONSOR'S Comparagraph of Network Tv Programs for May 1954
TOTAL NO. ',-HOUR NO. ON
NETWORK SHOWS WEEKLY FILM"
% ON FILM
ABC CBS DTN
NBC
30 36 18 13
15 8 0
11
* Does not include shows which are partially film.
50%
22%
0%
31%
26% of iiif/ftf half -hour shows are film
A comparison between the proportion of half-hour shows on film and total nighttime programing on film shows the strong trend on networks to half-hour film shows. Live nighttime variety shows and hour dramas lower the percentage of film programing in total nighttime network programing. ABC's ratio of film to live among half-hour shows is 50% film; of total nighttime programing, 30% film. CBS has 22% of half-hour nighttime shows on film, 15% of all programing; NBC has 31% of half-hour nighttime shows on film, or 23% of total nighttime programing. Du Mont is the only network that programs live onlv.
FILM BASICS ! pagi 2