Sponsor (July-Dec 1954)

Page scan 000753 from Sponsor

Record Details:

Title:
Sponsor
Date:
July-Dec 1954
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (July-Dec 1954)
Leaf #:
000753
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
August 29, 2024
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Club Five hi\TV spots, promoting a special offer, recently sold 120 sets of golf clubs for S<*liin«I l«-i-* Jewelry Store. Nine members of our staff fell in line, bought clubs themselves. How's thai for merchandising support? Rather unexclusive itself, the KYTV club is limited to advertisers exercising their right to join a wealthy market. (Last year, Sioux City Sue-land produced $653 million in annual retail sales.) For membership details call on The Katz Agency, our national reps. CBS, ABC & DuMont Represented by The Katz Agency SIOUX CITY, IOWA KVTV, a Cowles Station, is under the same management as WNAX-570, the radio station that tor 30 years has successfully served one o/ the world's major agricultural regions, the live-state area known as Big Aggie Land. 6 SEPTEMBER 1954 87