Sponsor (July-Dec 1954)

Page scan 000882 from Sponsor

Record Details:

Title:
Sponsor
Date:
July-Dec 1954
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (July-Dec 1954)
Leaf #:
000882
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
August 29, 2024
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What Makes a Radio Station Grate? "Commercials." — J-hn Cr-sb • Now Read What these Other Folks Have to Say About WMT and WMT-TV I . in i u buying time on the radio \<>i many a day, man and boy, and I neve) -no never! taw n letterhead hi i \niii \ befou ' 0\ since." I ime Buyer, Oelwein, Iowa "Yom 'Lights Oul Program gives me the creep*." — Ch v \d 1 1 1 >. "II //i ilmi'i you eji'i e us the right time?" — Ni< < 1\ \ii el) |ohnson "Give UN more programs lik< the Coronation." — Briti-.li lisK n< i "Please send nw a catalogue." — Anon. I sure admii e tin art in youi ads." —Hutch 'The movie last night uns terrific. Hut my popcorn didn't come. I I" ■ n <i good customer oj yours for many it day, man and boy, and 1 nevei — no, never! didn't get my popcorn before. What's television coming to?" — Youi liiriul Iinu "Lasi nighl youi Weatherman promised me fair and warmei and today ii rain. Whai th< linl kind ol station you run anyway?" —Wei Hen "You win a bunch <>t good sports." — Tail Cummins, \\ \l I Sports Directoi Mui u< sent Mm the <>idi i lasl week. ( !h< i k th< transom." I he K u/ Vg< in \ WMT AM & TV CBS for Eastern Iowa Mail Address: Cedar Rapids National Representatives: The Kati Agency 80 SPONSOR