Sponsor (July-Dec 1954)

Record Details:

Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

NEGRO RADIO STATIONS WITH NUMBER OF HOURS PROGRAMED TO NEGROES WEEKLY This list of Negro Radio outlets is drawn from SPONSOR'S Program Guide with additions furnished by reps of Negro Radio stations since the Program Guide appeared. It is not a complete list of Negro Radio stations. It includes only those stations which have thus far reported to SPONSOR that they program to Negroes. Hours a station programs for Negroes have been updated for stations marked with single asterisk. For other stations hours are as reported in SPONSOR'S 1954 Program Guide. Explanation of symbols: "'means station data appears in more detail on page 139; fmeans station is 100'f Negro programed; Jmeans station is affiliate of National Negro Network. ALABAMA Zander City WRFS X Piston WHMA 3 WSPC 5 •WAUD 7 Bningham "WBCOi 126: *WEDRt 84t WILD 10 W|LD 60 WLBS 25 [Shan WDIC 9 WOOF 8 Esla WULA 7 Peace W|OI 5 "WOWL 15 Csden WCAD 4 eva WCEA 1 r-itsville WBHP 13 r. ion W|AM 10 Ubile WKAB 18 WKRC 3 WMOZt 98: tnroeville WMFC 8 Mtgomery WMCY 18 WRMAr 90: C lika W|HO 6 1 nix City WPNX 21* Scauga "WMLS 5 ARIZONA restart KCPH 7 I.enix-Clendale KRUX 30 "KRIX 12'A ARKANSAS < ssett KACH letteville KCRH It Smith KFPW jna KFFA tt Springs KWFC esboro KBTM Itle Rock KCHI KTHS "KXLR gnolia KVMA wport KNBY :eola ..... KOSE ie Bluff KOTN CALIFORNIA kcrsfield sno ng Beach s Angeles 3afl Long Rearh. i Santa Muni.'ii kland ..... sadena ttsburg n Bernadino n Francisco >ee Oakland, Pitt: burg, San Jose n lose n Rafael nta Monica ockton illejo KBIS !KCST KFOX KCER "KFVD KCF| fKPOL KROW "KWBR -KALI "KWKW KECC KCSB KSAN KLOK "KTIM "KOWL KXOB KVON 4 3 3 35 7 2 10+ 10 20 14 5 6 7 15 10 28 40 21 18 7'/2 12 45t 23 12: 6 7 77 COLOR-ADO :nver KVOD 1 CONNECTICUT "walk WNLK 6 amford WSTC 1 DELAWARE ilmington "WILM 20 HSTRICT OF COLUMBIA ashington WOOKt 104+ See Annapolis & WWDC 15 Rethesda. Md FLORIDA learwater WTAN 2 ocoa "WKKO 4 restview WCNU X 3't Pierce "WARN 10 Gainesville WRUF WCCC Jacksonville W|HP WOBS WRHC Lakeland WONN Lake Wales WIPC Miami WFECI "WMBMr WMIE WWPB New Smyrna Beach WSBB Ocala WMOP WABR Orlando WHOO Sanford _ WTRR Tampa WEBK West Palm Beach WIRK *WJNO GEORGIA Albany W|AZ Americus WDEC Athens "WRFC Atlanta WBCE See Decatui *WERDr Augusta *WAUC WAOK WBBQ WCAC W|BF Brunswick WMOC Columbus "WDAK See Phenix City, WCBA Ala. Decatur WEAS Douglas WDMC Dublin WMLT Fitzgerald WBHB Griffin _ WRHT WHIE La Grange "WLAC Macon WIBB Newnan "WCOH Savannah WJIV WSAV Summerville WCTA Thomasville WPAX Tifton WWGS Valdosta _„WCOV Waycross WACL ILLINOIS Belleville _..WIBV Chicago WAAF WAIT *WCES WSBC E. St. Louis *WTMV La Crange _ WTAQ Metropolis -WMOK Oak Park WOPA Urbana WXID INDIANA Evansville W|PS Ft. Wayne WANE Gary 'WWCA Hammond ..._*WJOB Marion WBAT Michigan City *WIMS Richmond WKVB South Bend WJVA IOWA Des Moines KSO KANSAS Wichita KANS KENTUCKY Bowling Creen .. "WLB| Columbia WAIN Covington "WZIP Fulton 'WFUL Lexington *WLEX Louisville "WLOLH Madisonville _ WFMW Middlesboro *WMIK Newport WNOP LOUISIANA Alexandria "KSYL Baton Rouge WIBR *WXOK Hammond WIHL 1 Lafayette KLFY KVOL 3 1 Lake Charles KAOX 24 Minden KAPX 6 Monroe KLIC 6 KNOE 6 New Orleans WBOK 65 W|BW 13 W|MR 16 •WMRY 84 WWEZI 126 Opclousas KSLO 6 Shieveport KENT 11 KWKH 5 2 2 1 301 37 2 2 84 84+ 24 20 7 15 40 7 7 \lx MARYLAND 4 Annapolis WANN1 77 Baltimore WBAL 12 WITH 24 WSIDI 84t 20 Bethesda WUST 70 7 l°6 MASSACHUSETTS 84+ Boston WBMS 18: 55: *WVOM 15 X New Bedford WNBH 1 13 x MICHIGAN 7 Benton Harbor WHFB 2 22 Detroit W|LB 40: 25 *WXYZ 18 Flint WFDF 1 25 WMRP 16 4 Port Huron WHLS 2 6 ,« MISSISSIPPI 14 Aberdeen WMPA 6 13 Canton WDOB 10 24 Cleveland _ WCLD 18 5 Greenville WCVM 30 X Grenada WNAC 12 2 Hattiesburg -WFOR 5 3 Hazelhurst WMDC 6 12 Indianola WNLA 10 5 Jackson W|XN 28 X *WRBC 40: 6 Laurel WLAU 4 Louisville WLSM 10 Meridian WMOX 18 WTOK 5 1 Philadelphia WHOC 6 16 Tupelo WELO 3+ 7 2^ MISSOURI 16 Kansas City KPRS 84: 5 KUDL 6 4 St. Louis _KSTL 20: 15 KXLW 39 4 NEVADA Las Vegas KLAS 2 KORK 2 H NEW JERSEY 1 Atlantic City «WFPC 7 ? WMID 7 , Bridgeton WSN| 1 Camden *\VCAM 84 WKDN 2 Newark WAT 14 , WHBI 18 Trenton WBUD 16 •WTN| 6 WTTM 2 2 NEW YORK Buffalo WKBW 2 5 Buffalo-Kenmore WXRA 1 1 New York WEVD 1 15 See Newark. N. J WHOM 26 9 *WLIB 60 16 WMCA 7 84: *WN|R 126 5 »WOV 60J 4 WWRL 46 18 Niagara Falls W||L 3 Patchogue WALK 2 10 NORTH CAROLINA 3 Burlington WBBB 5 44 WFNS 5 Charlotte WBT **VCIV WSOC Dunn WCKB Durham WDNC «WSSB WTIK Fayctteville WFLB Greensboro WCOC Creenville WCTC Hickory WHKY High Point WNOS Kinslon WELS W^TC New Bern WHIT V/OOW Raleigh WNAO •WRAL Rcidsvillc "WFRC WREV Roxboro WRXO Smithfield WMPM Southern Pines WFEB Tarboro WCPS Wadesboro "WADE Wallace WLSE Wilmington WMFD Wilson WVOT Winston-Salem WAAAI OH/O Akron WADC WHKK Bellaire WTRF Cincinnati WCINi See Newport, Ky WSAI Cleveland WDOK W|MO W|W WSRS Columbus _ WHKC WVKO Dayton WONE Fostoria WFOB Lima WIMA Springfield WIZE Steubenville _ WSTV Toledo WSPD WTOD Washington C. H. WCHO OKLAHOMA Muskogee KBIX Oklahoma City KTOW KBYE Wewoka KWSH PENNSYLVANIA Erie WLEU Harrisburg WCMB McKeesport _ WMCK Philadelphia WDAS WHAT W|M| Pittsburgh WCAE •WHOD WILY WPIT SOUTH CAROLINA Anderson WA'M WANS Barnwell WBAW Ber.nettsville WBSC Camden WACA Charleston WCIV WPAL WUSN Columbia "WIS WOIC WMSC WCOS Florence WIMX WOLS Creenville "WAKE 'WESC Greenwood WCSW Mullins W|AY Newberry WKDK Orangeburg WDIX WTND Sumter WSSC Union WBCU TENNESSEE Chattanooga WDXB "WMFS 5 so: 4 3 10 33 9 15 6 5 X 24 14 5 2 6 10 9 8 7 4 6 14 15 16 6 X 14 84: Clarksville Columbia Fayctteville Franklin Jackson Johnson City Knoxvillc Lewisburg Memphis Nashville X 15 1 84: 16 10 57: 20 20 3 12 3 2 1 3 Vi 2 4 V;. 6 5 1 39 76 78: 6 1 49: 84 X 3 20 7 6 5 x: 47| 50 1 30li 7 x: x 9 3 m 10 10 5 5 11 12 5 W|ZM WKRM WEKR WACC vVDXI WETB WKCN WIVK WKXV WJJM 'WDIAt "WCBRt WHBQ WMPS KWEM WLAC "WSOK' 9 3 1 10 12 1 7 12 12 3 84: 84 17 11 35 5 84: TEXAS Athens KBUD Austin KTXN KVET Bay Citv KIOX Beaumont K|IM KTRM Beeville KIBL Big Spring KTXC Brenham KWHI College Station WTAW Corpus Christi KEYS KUNO KWBU Corsieana KAND Crockett _ K!VY Dallas KLIF KSKY Denison KDSX El Campo KULP Fort Worth KCNC KWBC KXOL Galveston KGBC Cladewater KSIJ Gonzales KCTI Creenville . "KGVL Houston ... *KYOK KCOH' KLVL KNUZ Huntsville KSAM Kerrville KERV Longvicw KLTI Lubbock KFYO Lufkin KTRE Midland K|BC Nagadoches KSFA Paris KPLT Rosenberg KFRD San Antonio KCOR Sherman KTAN Sweetwater KXOX Terrell KTER Texarkana KTFS Texas City KTLW Tyler KTBB Waco WACO VIRGINIA Blackstone »WKLV Crewe WSVS Culpepper WCVA Danville *WDVA Hopewell WHAP Norfolk WLOW «WRAPt Richmond WANTt WLEE WXGI Roanoke WDBJ •WROV WASHINGTON Seattle KRSE WEST VIRGINIA Beckley Charlestown Matewan .. Montgomery Oak Hill Welch W|LS WWNR WTIP WH|C WMON _WOAY WBRW 3 30 2Vi 6 X 18 1 2 1 5 2 10 6 4 7 18 17 14 4 11 64: 6 16 7 1 7 42 98: 23 21 3 2 6 1 1 2 1 5 3 11 3 1 7 5 5 1 1 9 7 3 4 20 31 126+ 91 + 10 5 2 2 12 91 1 WCAN WISCONSIN 6 Milwaukee 20 SEPTEMBER 1954 145