Sponsor (Jan-June 1955)

Record Details:

Title:
Sponsor
Date:
Jan-June 1955
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (Jan-June 1955)
Leaf #:
000439
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
March 28, 2024
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Let's see who's DOMINANT in th ORTLAND — M AINE — M ARKET During the 7-day period November 15-21, 1954 PL LSE measured the telex i~i<>n audien< e in the 14county (*) service area of WCSH-TV, producing comparative ratings as shown on the graph below. Hours indicated are within period when all Lhree vhf stations in the area were telecasting. IN ADDITION: 10 of the top 15 once-a-week shows are on WCSH-TV ****** 8 of the top 10 multi-weekly shows are on WCSH-TV NBC— DUMONT Affiliate ^CSHty CHANNEL 6 PORTLAND "PULSE RATING 354 54 STATION •'*.►, 4 4» 5 5*° 6 6S°, 7 7S° ft 83° 9 9*° IO l05° II ,|3° 12 TIME (P.M MON FRJ.) (*) Maine counties: Androscoggin, Cumberland. Franklin. Kennebec, Knox. Lincoln, Oxford. Sagadahoc, York. New Hampshire counties: Belknap, Carroll, Coos, Strafford. WEED— TELEVISION 21 FEBRUARY 1955 75