Sponsor (Jan-June 1956)

Record Details:

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Skip this if you know how to say W, 23rd letter of the English alphabet, replaced the Anglo-Saxon runic wen in the 11th century. Usually a consonant, as in CBS Network, its sound is a voiced bilabial formed by raising the far reaches of the tongue (as for do, pronounced with a vowel-type of lip-rounding). Written w is silent in some words, as answer, but we're not interested in silence. Though virtual!) a voiceless fricative in wh, the latter consonant is more to the point, as in wherewithal, in which Iowa (pronounced perfect for marketing) wallows. In cognate words, Eastern Iowa's W corresponds to the Sanskrit v and the extinct Greek digamnia (eitheos — unmarried \outh — and that's about enough along those lines) . M, 13th letter of the alphabet, is a sonant bilabial continuant. You stop up the oral passage, or lips, lower the soft palate for nasal resonance, and blow. M has syllabic value in some words of Greek origin, like chasm (kas'm), but this can't compare with the value it has in proper time-buying context, as in double do emmmm tee, but we get ahead of our story. Words like mnemonic, where the in is silent, are best ignored, which we'll have to try and remember (as in mnemonic). In Roman numerals M stands for 1,000, which, with the addition of a decimal point after the one, gives you a rough idea of how a certain radio-television station stands in batting average with Eastern Iowans. T, 20th letter of the you ought to know what by now, usually is a voiceless alveolar stop, not to be confused with the commuter's late afternoon stop ("One on the rox, Joe"). With h it forms the digraph th, which represents the characteristic English interdental fricative, voiced in this, voiceless, in thing. With i it sometimes acquires a sh sound, as in palatial, which just happens to be the correct word for homes in double 6b emmm teeland. With z it forms the Katz Agency, our national representative, not to be confused with an alveolar stop. I is frequently silent before / or n, as in often, which is what we hope we'll be hearing from you. Our mail address is Cedar Rapids, as in Iowa. 9 JANUARY 1956 U