Sponsor (Jan-June 1956)

Record Details:

Title:
Sponsor
Date:
Jan-June 1956
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (Jan-June 1956)
Leaf #:
00024
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
March 28, 2024
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all three ^j the same motttty^ I: HOOPCR PULSE TRENDED No matter who asks the question in OMAHA the answer is Ix O V\r rl Master of all who survey ( )maha! That's K( )WH — with 43.7' , avers age share-of-audience by Hooper (Oct. -Nov.). The latest Pulse for Omaha-Council Bluffs has KOWH on top in every time period! So does Trendex. KOWH has placed first in audience year after year. gradually increasing first place dominance until now KOWH is first in evei v time period of every survey in the Omaha market. Mid-Continent programming and excitement — pins good coverage (660 KG ) are accomplishing wonders for national as well as local advertisers. Si i whichever rating you rate tops, you make no mistake with KOWH, which rates first with all three. Get an earful from the H-R man. or KOWH General Manager Virgil Sharpe. ^ CONTINENT BROADCASTING COMPANY President: Todd Storz WHB, Kansas City Represented by John Blair & Co. WTIX, New Orleans Represented by Adam J. Young, Jr. KOWH, Omaha Represented by H-R Reps., Inc. 16 SPONSOR