Sponsor (Jan-June 1956)

Record Details:

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RELIGIOUS & GOSPEL RADIO religious & gospel Figures represent hours per week • As in the 1955 Buyers' Guide, this category again shows the greatest percentage of increase over the preceding year. The 1956 Buyers' Guide shows 2277 stations or 91 % of total respondents with schedules of some time for weekly religious programing. This compares with 1818 stations or 83% reporting similar schedules in the 1955 Guide. Listed below are the stations that schedule a minimum of 10 hours in this category. The total rose from 373 (17% of the respondents) in 1955 to 477 (21%) in 1956. In 1954 only 6% of the respondents were listed in this category. ALABAMA CITY CALL LETTERS HOURS \ ALBERTVILLE WAVU .. ... 10 ALEXANDER CITY WRFS . 10 ANDALUSIA WCTA 10 BESSEMER JVBCO 42 BIRMINGHAM WEDR . 24 WLBS . 21 WSGN 15 DECATUR . . WMSL . 12 DOTHAN WOOF 20 EUFAULA ..... ... WULA . . .. .12 FLORENCE WOWT. 11 FORT PAYNE .. .... WFPA . 21 WZOB 18 GADSF.N WF.TO 21 GFNEVA WGFA 18 HAMILTON .. WERH 10 MONTGOMERY WRMA . 35 OPP WAMl . 15 SYLACAUGA WFEB 10 WMLS . 16 TALLADEGA WHTB . _..10 ARIZONA BISBEE ... .KSUN . 11 DOUGLAS KAWT . 15 ARKANSAS FORT SMITH KWHN . 12 HARRISON KHOZ 10 HOT SPRINGS KBLO _10 LITTLE ROCK KARK ... 13 KGHI 15 KXLR 10 MONTICELLO KHBM ...15 NEWPORT KNBY 10 PARAGOULD KDRS .11 SILO AM SPRINGS KUOA 23 SPRINGDALE _.._. ___.0«S 15 CALIFORNIA BAKERSFIELD KAFY 10 BERKELEY KRE 32 BISHOP KIBS -10 BURBANK KBLA ..... 25 CORONA JCBUC 10 FRESNO KYNO 15 LONG BEACH KGER 70 LOS ANGELES KHJ 10 KPOL ... .15 KPOP 12 MODESTO ._.... -KBOX 11 OAKLAND KROW _ 11 KWBR 21 PITTSBURG KECC 21 SAN BERNARDINO . KFXM .10 KITO _ .12 KRNO 10 SAN DIEGO ....XERB 23 SAN FRANCISCO KGO 14 KSAN 30 SAN JOSE .— KEEN 14 SAN LUIS OBISPO. KVEC 13 TURLOCK KTUR 12 WASCO KWSO _20 COLORADO DENVER Kr.IR .20 STERLING ... KOLR 11 TRINIDAD -XCRT .10 DISTRICT OF COLUMBIA WASHINGTON ... ...WEAM ... _10 WMAL ..... ...10 WOOK _20 WPIK _14 WUST .22 FLORIDA CHIPLEY ... WBGC .. . 20 CRESTVIEW . WCNU . 10 JACKSONVILLE ...... WOBS 17 WRHC -19 LIVE OAK ..WNER _14 MIAMI _ WMIE ...47 MIAMI BEACH _ WMBM _32 MILTON -..WEBY ...14 OCALA WMOP 10 ORLANDO _ WORZ _10 PALATKA ... . WWPF .. . 10 PALM BEACH . ... WWPG . 10 PANAMA CITY WPCF ._12 ST. PETERSBURG . WTSP . _12 TALLAHASSEE ._.. WTNT _15 TARPON SPRINGS WDCL . ...15 GEORGIA ALBANY — WJAZ _13 ATHENS WRFC _..10 ATLANTA .. . WAKF. 12 WAOK __49 WEAS ...16 WGI.S _..19 BAINBRIDGE .WMGR __15 CAIRO WGRA .. . ...15 COLUMBUS WCLS ...30 WDAK _.10 WGBA ...18 WPNX .20 CORNELIA WCON 14 DALTON -WBLJ 15 WRCD .. . ...10 DUBLIN ...WMLT ..... 10 GRIFFIN WHIE ... _.15 LAFAYETTE WLFA .... _.10 LA GRANGE ... WTRP .14 MACON WIBB . . _14 WNEX _..10 MOULTRIE ........ WMGA .. . .._20 NEW NAN WCOH 11 ROME .. WLAQ __10 SAVANNAH _... WCCP _10 WJIV _.10 SUMMERVILLE WGTA . .. __.22 THOMASVILLE ... . WPAX 12 TOCCOA WLET ... _..17 WAYCROSS WACL ___21 WAYX _10 WEST POINT WRLD ... _11 WINDER . WIMO .... _12 (CONTINUED) 2 1956 BUYERS' GUIDE 133