Sponsor (Jan-June 1956)

Page scan 0001783 from Sponsor

Record Details:

Title:
Sponsor
Date:
Jan-June 1956
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (Jan-June 1956)
Leaf #:
0001783
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
August 29, 2024
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WHEN YOU BUY ATLANTA...BUY AND GET A BIGGER SLICE OF THE MARKET! Most national advertisers consider Atlanta a "must" market. The question is how best to cover the market. The answer is: compared with the other two stations in Atlanta, WAGA-TV reaches 17 to 22% more people with 14 to 16% more spendable income. Why? Taller tower, maximum power, top local "«^ and CBS-TV programing. Proof: consistent top ratings by both Pulse and ARB. Get the facts from our reps. TOP DOG k IN THE NATION'S 21st MARKET waoa-tv CBS-TV in Atlanta Represented Nationally by THE KATZ AGENCY, Inc. STORER BROADCASTING COMPANY SALES OFFICES NEW YORK-118 E. 57th St.— TOM HARKER, Vice President and National Sales Director • BOB WOOD, National Sales Manager CHICAGO-230 N. Michigan Ave. • SAN FRANCISCO-1 11 Sutter St. 25 JUNE 1956 67