Sponsor (1956)

Page scan 0001148 from Sponsor

Record Details:

Title:
Sponsor
Date:
1956
Publisher:
New York : Sponsor Publications
Volume:
Sponsor
Leaf #:
0001148
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
July 19, 2022
Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

Note: Ty home totals are as of March 7956 and in many cases are now obsolete. NATIONAL TV SET COUNT BY COUNTIES Missouri (Continued) STATE & COUNTY TOTAL HOUSEHOLDS TV HOUSEHOLDS PER CENT NUMBER STATE ft COUNTY TOTAL HOUSEHOLDS TV HOUSEHOLDS PER CENT NUMBER STATE & COUNTY TOTAL HOUSEHOLDS TV HOUSEHOLDS PER CENT NUMBER ATCHISON 3.100 50 1.680 TANEY 3.000 50 1.510 AUDRAIN ■ 4.680 TEXAS 5.900 27 1.580 BARRY 17 3.130 VERNON •'■ 1 51 3.540 BARTON 4.300 47 2.010 WARREN 2.500 7.1 1.810 BATES 6,200 51 3.180 WASHINGTON 1 1110 41 1.660 BENTON 2.500 59 1.480 WAYNE 2 7H0 53 1.440 BOLLINI 3.000 53 1.600 WEBSTER 4.600 54 2,490 BOON! 11.400 58 8.310 WORTH 1.600 54 860 BUCHANAN 7S 25.380 WRIGHT 4.900 44 2.160 BUTLER 12. COO 42 5,020 c \ LOWELL C \ LI. away 3.500 65 56 2.260 3.620 MONTANA C \MDEN 2.400 54 1.300 200.400 32 63.260 CPE GIRARDEA1 12,300 60 7.390 BEAVERHEAD 2.400 23 550 C UlllOLL 5.100 55 2.810 BIG HORN 2,500 18 450 1.400 32 450 BLAINE 2,400 18 430 CASS 6.600 61 4.050 Will All WATER 900 23 200 i EDAB ;; 700 17 1.720 CARBON ■; 200 28 900 CHARITON [,800 40 1,930 CARTER noil 8 50 ■[•IAN* 3.90O 50 1.960 CASCADE 20.000 49 9.750 il. \RK 2.800 61 1.700 CHOUTEAU 2.300 39 890 CLAY 19.700 89 17.590 CUSTER 4.000 8 330 CLINTON 3.900 78 3.060 DANIELS 9 90 COLE 10,300 69 7.110 h LWSON 2, 9 270 . oopi ic :, 2110 53 2.750 HEEIl LODGE 5.100 22 1.100 CRAWFORD .; 500 41 1.420 FALLON 1.000 8 80 DADE 2.900 47 1.350 FERGUS 4.600 22 1.010 DALLAS 3,100 54 1.670 FLATHEAD Hi. son 32 3.410 DAA [ESS 3.700 65 2,390 GALLATIN 7 .no 17 1.220 DE KALB 2 siiii 65 1.810 GARFIELD GLACIER 700 2.800 9 19 60 l'l NT 3.200 50 1,590 540 DOT GLAS 3,600 44 1.590 GOLDEN VALLEY 400 23 90 DUNKLIN 13.000 50 6.490 GRANITE 1.000 22 220 FRANKLIN 11,800 59 7.000 HILL 5.000 18 890 GASCONADE 1 Hill 53 2.160 JEFFERSON JUDITH BASIN 1,000 900 17 22 170 GENTRY 3.400 54 1.830 200 GREENE 39.800 83 32.990 LAKE 3,700 25 940 OBI M>Y 11 MIRISON 4,500 61 2.730 LEWIS & CLARK s son 23 1,980 4.400 .", 1 2,360 LIBERTY 400 18 70 HENRY .l.Tllil 59 3.960 LINCOLN Ml' CONE 3.100 2.100 22 9 680 HICKORY 1.800 59 1.070 190 HOLT 3.000 50 1.490 MADISON 1,400 17 246 HOWARD ; i.ik 51 1.850 MEAGHER 800 23 180 7.200 27 1.930 MINERAL 600 22 130 I RON 2.400 41 970 MISSOULA MUSSELSHELL 13.200 1.800 35 23 4.640 JACKSON 201.000 ss 177.690 410 JASPER 29,100 70 20.360 PARK 4,100 28 1.150 JEFFERSON 12,800 82 10.530 PETROLEUM 300 23 70 JOHNSON 7.800 61 4.790 PHILLIPS 2.000 9 ISO KNOX 2 Mm 61 1.520 PONDERA POWDER RIYER 1.700 1.000 38 8 640 LACLEDE 6,200 54 3.370 80 LAFAYETTE 7,900 68 5.370 POWELL 1.700 22 370 LAWRENCE 7,800 47 3.700 PRAIRIE SOU 9 70 LEWIS 3,600 61 2.200 RAVALLI 1 200 23 950 LINCOLN 1. 73 3.560 RICHLAND 3.100 11 350 LINN .;, mm 40 2.650 ROOSEVELT 2, 000 11 330 1,1 \ INGSTON 5.31)0 61 3.220 ROSEBUD 1.700 18 300 MC DONALD 4.300 53 2.300 SANDERS 2.400 22 530 \l ICON 6,000 56 3.370 SHERIDAN 1.700 11 190 M LDISON :1.21m 53 1.7(10 SILVER ROW 19,600 59 1 1.560 \l LRIES 2.000 53 1.1150 STILLWATER 1.500 28 420 MARION in : 84 8.650 SWEET GRASS 1.100 28 310 MERCER 2,400 4.200 54 53 1.290 2.210 TETON 2 ion 38 910 TOOLE 2.000 19 380 MISSISSIPPI 6,200 45 2.760 TREASURE 400 18 70 MONITEAU 3.50O 53 1,850 VALLEY 3,100 9 270 MONROE :; miii 65 2,490 WHEATLAND 1,100 23 250 MONTGOMERY 3.900 73 2,830 WIBAUX 400 9 40 MORGAN 3.000 53 1.590 YELLOWSTONE 22, Mm 51 11.480 NEW MADRID I", i 46 4. M0 NEWTON NODAWAY 7.600 53 .Ml 4.B60 3.760 NEBRASKA OREGON 3.400 23 780 433.100 67 290.390 os \(.i; 2.900 53 1.520 LDAMS 9,500 72 6.810 o/. IRK 2 .urn 44 1,020 ANTELOPE 3, mo 49 1.650 PEMISCOT i ■ ,00 52 6.530 ARTHUR 200 20 40 PERR1 4.200 6 1 2.690 BANNER 34 170 PETTIS 1 1 59 6.960 BLAINE 2011 33 70 PHELPS 7. urn 50 3.680 BOONE 3,200 42 1.330 PIKE • 65 3,850 BOX BUTTE BO'S D .: Olio 1.500 17 21 670 ■i .ii ", 2110 78 4.070 320 POLK 5.200 54 2.810 BROWN 1,400 21 300 PI LASK1 3,200 54 1.740 111 1 F A LI) x :;i„, 01 5,310 PUTNAM 2.800 45 1.270 111 HT 3.400 72 2 460 RALLS 2 ,1111 65 1.640 BUTLER 3.900 64 2.500 RANDOLPH ■Ml! 51 4. 2111 CASS 5,600 si 4,700 P, \> 5,500 68 3.740 CEDAR 3,700 si 3.110 111." Mil. IIS I BOO 32 510 CHASE 1 / 23 350 RIPLB1 32 1.150 CHERRY 2.900 16 450 • 1 III WILES 0,800 82 8.020 CHEYENNE 28 1.420 1 LAIR 9 100 59 2.010 CLAY 3, 56 1.720 RANCOIS 10,700 85 6.960 COLFAX ill 2.180 ST LOI is 88 382.120 il MING ;i.;ini 72 2.680 -il. GENEVIEVE ill 1,930 II STl II 5.900 41 2.420 | 8.300 ■ • 1. .mi D \KOTA :: ion si 2.860 si 111 VLER 1.800 45 820 DAWES 2,700 17 460 SI ■'! LAND 2 ion i.i 1.460 DAWSON 6.600 64 4.230 SCOTT in 800 5.300 DEUEL 28 280 SHANNON 2.1011 23 480 DIXON 2 SIIII 84 2.350 ■: iio<i 56 2.020 DODGE Dol GLAS B inn 96 ■ S7 -7 8.190 BTODD uih 52 4.960 84.150 STl I N E 50 1.360 DUNDY 1,2110 23 280 si LLIV IN 45 1.590 1 II.I.MIIKE .,, 1.660 FRANKLIN FRONTIER l'l UNAS GAGE GARDEN GARFIELD GOSPER GRANT GREELEY HALL HAMILTON HARLAN HAYES HITCHCOCK HOLT HOOKER HOWARD JEFFERSON JOHNSON KEARNEY KEITH KEYA PAHA KIMBALL KM l\ LANCASTER LINCOLN LOGAN LOUP MC PHERSON MADISON MERRICK MORRILL NANCE NEMAHA NUCKOLLS OTOE PAWNEE PERKINS PHELPS PIERCE PLATTE POLE RED WILLOW RICHARDSON ROCK SALINE SARPY SAUNDERS SCOTTS BLUFF SEWARD SHERIDAN SHERMAN SIOUX STANTON THAYER THOMAS THURSTON VALLEY WASHINGTON WAYNE WEBSTER WHEELER YORK NEVADA CHURCHILL CLARK DOUGLAS ELKO ESMERALDA EUREKA 111 Ml'.OLDT LANDER LINCOLN LYON MINERAL N Y E ORMSBY PERSHING STOREY WASHOE WHITE PINE 2.: Mm 1,400 3,400 8.400 1.000 Mill 800 21 hi 1,000 11.800 2 I 1,1 I. SIIII 1 300 300 2,300 4.200 2 200 2, 2,600 400 1,300 4.300 43.500 9,200 400 400 200 7 SUM 2 7oii 2.300 1,900 a boo 2. mm :, ion 2.000 1.300 3.200 2.700 ll.'illll 2.600 4.100 ■ 900 I Mill ,1 .llill 5,600 10.300 1 200 2. SIIII 1.800 900 1,800 3.400 400 2.500 2.300 700 2 ! ■2. Mill 500 4.800 71.200 1,7(10 : hi 500 3.700 200 300 1.200 400 800 900 .1 200 900 l.KKI 1,100 300 21. NEW HAMPSHIRE BELKNAP I WIROLI, CHESHIRE i oos GRAFTON HILLSIIOKO MEIllllM UK ROCKINGHAM STRAFFORD SI I.I.IY \N NEW JERSEY ATLANTIC BERGEN 164.200 s urn 1,1 12.. Mill In nil 13,100 18,900 is, 700 23,800 14,900 s 7IIO 1.672,100 217.10O 67 35 67 73 2 33 67 20 45 70 20 15 60 73 67 34 20 33 20 79 42 31 12 64 56 60 85 90 35 60 17 41 17 64 7 2 33 I1S 14 31 8 31 76 71 78 71 87 57 M 8 83 1.550 480 2.280 6,090 280 260 540 40 710 8.280 1.970 1.280 240 410 910 60 1.030 2,510 1.600 1.350 880 90 440 2.090 35.410 3.090 80 130 40 6.140 1.130 790 790 2.290 1.610 4.530 1.270 440 2.150 1.310 4.960 1.760 1.420 3.180 190 2.690 5.340 5.030 3.620 2.510 480 740 150 1.160 1.890 80 1.810 950 3.230 2.440 1.650 170 3.250 33.010 140 16.030 150 490 30 30 130 40 110 280 260 130 340 90 90 14.180 490 124.510 6.200 3.830 9.220 6.930 7.400 39.400 14.170 19.560 11.750 6.050 1.404.970 38.760 181.100 72 SPONSOR 1 OCTOBKK l(->.">(k