Sponsor (1956)

NEW AND RENEW ADVERTISING AGENCY PERSONNEL CHANGES NAME Douglas MacLatchie Bob McCoy Robert B. McKenna Charles P. Le Mieux Jr W. B. Pape Vincent Ramos Herb Rothman H. W. "Hank" Shepard FORMER AFFILIATION Edward Petry & Co, eastern sis mgr V/ITN-TV, Washington, NC, staff dir _ NBC-TV Film Division WCSM Radio, Huntington, LI Pape Tv Co, natl sis mgr NEW AFFILIATION Avery-Knodel LA tv sis mgr Same, prod mgr ABC Film Syndication Inc. midwest staff WRCA Radio, sis staff Same, vp & gen mgr CMQ-TV Net of Cuba, vp chg of US oper -Whitney Publications, NY, advtg prom mgr NBC, NY, director special projects owned stations Dave Shurtleff WJAR Radio-TV, Providence Elaine Simpson . NBC Radio-TV Spot Sales, prom writer |. S. Sinclair WJAR Radio-TV, Providence Kenneth F. Small WRUF-WRUF-FM Ronald C. Smith Ray Taylor WTAM Radio, Decatur, Ca Scandinavian Airlines, west coast ad & pub dir Archie L. Tcgland E. E. W. Shafer Advtg Agency, San Francisco Douglas M. Bomeisler |r Architectural Forum Robert M. Curtis JWT, drug account supervisor Charles F. Fleischmann Young & Rubicam Shelton Houx J M. Hickerson Inc. vp 6 gen mgr Des Mones off Warren K. "Doc" Jordan Norman Transcript, Norman, Okla Jack M. Reeves Ketchum, MacLeod & Crove Inc, acct exec Lilian Mile Torrence Lloyd Mansfield Advtg Agency, rad-tv writer John C. Vivian MacManus, John & Adams, dir prom a dir mail TPA, sis exec for Latin Am loc in NY NBC Spot Sales, NY, sis prom spec Calif. National Production, NY, director business development _Same, Director of tv sis Same, prom sve sup -Same, administrative asst to vp Same, apptd dir WJW-TV, sis staff AM Radio Sales Co, LA sis staff KRON-TV, San Fran, prom dept Ogilvy, Benson & Mather, acct exec DCS&S, vp & account exec Bristol-Myers unit Same, vp & acct sup Chicago Same, elected a director Hall & Thompson Inc, Okla City, staff Same, acct supervisor Robert S. Risman Agency, rad-tv dir McCann-Erickson, asst ae Chrysler Div SPONSOR PERSONNEL CHANGES NAME Edward C. Ball Arthur A. Currie _ Charles E. Crowley __ Robert K. Daniel Lee F. Desmond Jack Doran Ernest H. Ellis William L. Friend Walter Colman FORMER AFFILIATION Mathisson & Assoc, vp Adams Distributors Co, Inc, Boston, vp & gen mgr E. I. du Pont de Nemours & Co. Hotpoint Appliance Sales Co, sis mgr NEW AFFILIATION Miller Brewing Co, advtg mgr Westinghouse Elec Corp, asst gen sis mgr radio-tv div Same, advtg dept tv unit Magnavox Co, retail advtg mgr rad-tv-phono div Dodge passenger cars & trucks, vp & asst to the pres Same, vp in chg of sales Helene Curtis Industries, marketing director Lever Brothers, dir prom sves div E I du Pont dc Nemours & Co, Tex Fibers Dept, sis dev Same, men's & boy's wear prom Sylvania Inc, dist lighting sis mgr Same, sis mgr Pacific Coast Division Walter Colman, Public Relations Int Latex Corp, Dover, Del. publicity dir William J. Horn Philco Accessory Div, advtg & merch mgr Philco Appliance Div, advtg mgr Robert P. Miller . E. I. du Pont dc Nemours & Co. men's & boy's wear prom . -Same, men's & boy's wear advtg Du Pont Textile Fibers Dept Edwin B. Olson Westinghouse Electric Corp, Chicago, mid west mkt planning .. Minneapolis-Honeywell Reg Co, mkt plan mgr Hal Parets Scriptwriter for Bob & Ray Show Al Tcrrencc Carpet Co, advtg prom dir Edwin C. Tracy RCA best & tv equip dept. sis mgr Same, mgr John L. West Young & Rubicam Continental Baking Co, asst advtg mgr STATION CHANGES ABC Radio & Television Sales will henceforth handle their respective Western Nets KBIF, Fresno, Cal, has appointed Weed & Co natl reps KCCC-TV, Sacramento, Cal, transferred from control of Capital City TV Corp to Sacramento Bcstrs Inc KDAY, Lubbock, Tex, increases power from 10,000 kw to 50,000 kw KFEQ, St. Joseph Mo, has appointed Simmons Assoc natl reps KFWB, LA, began active bestg for Crowell-Collier Publ Co 18 Oct KCEZ-TV, Kalispcll, Mont, has joined CBS TV net under the extended mkt plan KGHM, Brookfield, Mo, joined Keystone Bcstg System KGW-TV, Portland, Ore, plans to go on the air 17 Dec as part of ABC net. Blair TV appointed natl reps KICA-TV, Clovis, NM, has joined CBS TV net under the extended mkt plan KILT (TV) El Paso, Tex, has become affiliated with the ABC net KLPW, Union, Mo, joined Keystone Bcstg System KOTI TV, Klamath Falls, Ore, has joined CBS TV net under the extended mkt plan KQUE, Albuquerque, NM, appointed Evcrctt-McKinney Inc natl reps KRIS, Corpus Christi, ownership transferred from Culf Coast Bcstg C» to South Texas Bcstg Co Inc KSAN-TV. Chicago, returned to the air 17 Sept at new perm hdqtrs 1111 Mkt St. KSFO. San Francisco, Cal has appointed AM Radio Sales natl rep KTRE-TV Lufkin, Tex commenced full time operation 29 October KUAM-TV, Agana, Cuam, has joined CBS under the extended mkt plan KWDM. Des Moines, Iowa, has appointed Indie Sales natl reps KWC, Stockton, Cal, now under ownership of Western Bcstg Co Radio Saigon, Saigon, Vict Nam, appointed Pan American Bcstg Co as overseas rep WAAB, Worcester, Mass, appointed Kcttcll-Carter New England sis reps. becomes NBC affiliate WAVZ, New Haven, has appointed Ceo. P. Hollingbery natl reps WFBC, Altoona, Pa, has appointed Blair-TV natl reps WCAT, Utica, NY, bought by Star Bcstg Co, Ccncva. NY WCRV, Crccnville, Tenn, joined Keystone Bcstg System WHAM-TV, Rochester, has joined the ABC net WHK. Cleveland, Ohio, has appointed NBC Spot Sales natl reps WKAT, Miami Beach, Fla. has joined ABC net WKBT, La Crosse, Wis, has boosted power to 251.000 watts video. 100.000 watts audio WLW, Cincinnati, joined ABC Radio net WMAM, Marinette, Wis, has appointed Burn-Smith Co natl reps WNDB, Daytona Beach, Fla. has become an affiliate of ABC Radio net WRAL-TV, Raleigh, NC. joined NBC net WRNL. Richmond. Va, joined MBS WROL, Knoxville, Tenn, has changed call letters to WATE WRUS. Russellville, Ky, joined Keystone Bcstg System WSTV. Joplin, Mo. has purchased KSWM-AM-TV subject to FCC approval SPONSOR 10 NOVEMBER 1956