Sponsor (1956)

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Don't wait 'till the front seats are gone. 1,000,000 people by 1961 You have heard it said that the South is America's last economic frontier. A region where great new consumer franchises can be built. This is true. But as ever happens, late -comers seeking the promised land more often find that the frontier has vanished. Others are solidly entrenched at lesser cost and greater profit. Already this picture takes shape in Atlanta. Population of the Metropolitan Area is now reliably put at 869,014. In less than five years it will surpass a million In 1961 what will be your competitive position in Atlanta? What is it now'.' WSH Radio and WSB-TV invite you to share the rewards of this great and growing market's present and future. Put in your ground-floor claim on the South's largesl radio and television audiences today. if s/< ,;//,/ WSB TV are affiliates of The Atlanta Journal mid Constitution. \ H( affiliate. Representatives arc Edw. Petry A ( o "White Columns" is the home of WSH Radio and WSB-TV in Atlanta SPONSOR • 17 NOVEMBER L956 55