Sponsor (May-Aug 1957)

Record Details:

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GRADE 8 CONTOURS 76,701 MORE TV HOMES From PITTSBURGH to HARRISBURQ ARB proves you get 76,701 more TV homes when you buy WFBG-TV, Altoona, in combination with Pittsburgh — the best combination of stations in the area ! Less waste, less duplication, more mileage for your TV dollar. ARB proves— from sign on to sign off, seven days a week— WFBG-TV delivers average ratings 30.1% greater than Johnstown; 71.4% more quarter-hour firsts. Ask BLAIR to show you the ARB Altoona Coverage Study, March 1956; and ARB, November 1956. WFBG-TV ALTOONA, PENNSYLVANIA ONLY BASIC CBS-TV STATION SERVING THE AREA Channel 10 ABC-TV • NBC-TV Represented by BLAIR-TV operated by: Radio and Television Dlv. / Triangle Publications, Inc. / 46th & Market Sts., Philadelphia 39, Pa. WFIL-AM • FM <TV, Philadelphia, Pa. / WNBF-AM • FM »TV, Blnghamton, N. Y. WHGB-AM, Harrisburg, Pa./wFBG-AM .TV, Altoona, Pa./WNHC-AM • FM »TV, New Haven-Hartford, Conn. National Sales Office, 4-85 Lexington Avenue, New York 17, New York 72 SPONSOR 4 may 1957