We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.
Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.
ARE YOU
HALF-COVERED
IN
NEBRASKA'S OTHER BIG MARKET?
MAY 1957 VIDEODEX PROVES KOLN-TV SUPERIORITY!
The May 1957 Videodex covered ;ill T\ homes in 12 counties in Smith Central Nebraska and Northern K.m-.i-. The ratings Bpeak for themselves:
SUMMARY-AVERAGE RATINGS, % TV HOMES
KOLN-TV
Station B
Station C
Station D
Sign on — 1 :00 P.M. 1:00-5:00 P.M. 5:00-1 1:00 P.M.
10.1 12.5 22.3
5.1
7.3
12.0
4.8 6.5 9.5
3.5 4.5 6.2
Daytime and nighttime Sundays through Saturdays — KOLN-TV lead] the second station l>\ margins «f 71' < to 98* i .'
WKZO TV — GRAND RaPiDS-KalamaZOO WKZO RADIO — kalamaZOO BATTLE CREEK WJEF RADIO — GRAND RAPIDS
WJEFFM — GRAND RAPIDS KALAMAZOO KOLN TV — LINCOLN NEBRASKA
A*\oc#'*d n WMlD RADIO — PEORIA ILLINOIS
Have you noticed how much the Nielsen NCS No 2 has expanded Lincoln-land7
KOLN" I % • delivers Lincoln-land a I » i ^r 69-count) market with I'M. Tin television families.
The KOLN-TV market i .1 independent <>f Omaha as
Hartford i» of Providence . . . or Syracuse 1 <>t Rochestei
Latesl Videodex, \KI{ and Telepulse Surveys nil prove that KOLN-TV i tin big Lincoln-land favorite daj and night!
A.*k your Avery-Knodel matt for all tin facts "ti k< >l VI \. the Official CBS Outlet for South Centra] Nebraska .>u<\ Northern Kansas.
*See NCS No. 2
CHANNEL 10 • 316,000 WATTS • 1000-FT. TOWER
KOLN-TV
COVERS LINCOLN-LAND —NEBRASKA S OTHER BIG MARKET Wery-Knodel, Inc. Exclusive National Representatives
.11 iv 1957
13'