Sponsor (May-Aug 1957)

Page scan 0001339 from Sponsor

Record Details:

Title:
Sponsor
Date:
May-Aug 1957
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (May-Aug 1957)
Leaf #:
0001339
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
August 29, 2024
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THE STEERE STATIONS • When the Steere Station^' representative calls on y<<u. here are some basic facts you ougb.1 to know about these two rich regional markets : WMAK, Noshville — ruth IS. city. WMAK, 5,000 watts full time at 1300 kc, rovers 1,3S5,000 population area with 4924.427,000 total retail sales. The Mid-South 's must powerful MUSIC and NEWS independent. WKMl, Kalamazoo-Battlc Creek combined metropolitan Twin City ■tpulation, 76th m U.S. The WKMl signal covers .100 population . . . over one billion retail s 0 watts at 1360 kc. . . . Western Michigan's most powerful independent. STEERE BROADCASTING CORPORATION S P 0 R T KALAMAZOO MICHIGAN m wKAk^ july 1957 171