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I
Fred R. Roper
Assistant Advertising Manager
Standard Oil Company of Calif.
* T
More advertisers read SPI »NSI »i; than in)
other broadcast publication. Ovei Hit, more l>\
even independent stud)
More agenc) men read SPONSOK than an) olhei broadcasl publication. Ovei I >' . more b) ever) independent stud) ,
I his i the team you ve got i" sell.
SPONSOR i the onl) magazine in its field edited exclusivel) and
pinpointed directl) towards the interest oi nol jusl
one Imi ever) member of this .ill important buying team.
Week after u,rk SPONSOR enters re
decision-making doors. Packed with industr) new-, with
important features, \\ ith -indie In depth
of the man) phas< of the industry, its comprehensive undersb tiding
of the radio and T\ scene has made it the
"musl icad"" hook of the nation" broadcast pla irs today.
SPONSOR reaches the team thai buys the time. Reaches it bettei and
more economical!) than am Other publication.
Quantitative studies prove that SPONSOR will deliver your
advertising message to this team for hall the
eo-i of the next leading magazine.
To -ell the team that buys the time whatevei your budget SPONSOR i the number 1 Look in the Held.
Studies Furnished on request.
Pictured are some of the key members of the advertiser-agency team responsible f'>r the purchase of time for Standard Oil Companj oi California.
I h bas i paid subscription to SPONSOR
office '>r li<>;
SPONSOR
sells the TEAM that buys the TIME