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Mond
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ay-Friday, than station 88p2^ & MORE than Vtalion"c7~
jHlSi YEAR— MORE AUDIENCE
THAlff "any other station
IN
TO
TTWEEKf
Last
PHILADELPHIA, PA.
r— 9.1% MORE quarterLC§tsx._2_PM to _ sign-off
B;
PHILADELPHIA, SIGN-ON ililGN-OFF, SEVEN DAYS
B F -T V
INGHAMTON. N.Y.
Xop. xatin gs fro m
WNH C T V
HARTFORD-NEW HAVEN, CONN.
Last yearDelivered 52% MORE Jthan COMBINED audience of com petitiony sign-on [TO sign-off, seven day_s ajveek.
..T*liS._y|bar.— ..Delivers TWICE the COMBINED audience of competition, sicjp-on to sign -off, seven days
a weeM
W L
-T
LEBANON-LANCASTER, PA.
5criiritojiJla_S.y.racjLLae„,. __
J*ikiea*^n_amazing..4,8^% L .^St Xf ar-Staf ion not on the air.
av e|-a^e-«Lti« g,. S EV-EN N I G HTS A-VyEEKJ
r
G T V
"ft
This year— First UHF station to
..coyer iJLEBANON, LANCASTER, HARRISBURG, YORK-Americas NUMBER ONE UHF Market— and at one^sixth the cost of nearest competitor! Hurry! Rates go up
ALTOONA-JOHNSTOWN, PA.
January 1, 1958.
JLaitjtear— _3LQ J %-M ORE au .di.en.eethan nearest competitor, sign-on to _S!9 n -qjff L_seyen _d lay s _a week.
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-This y ear— 35.7% MORE audi_ence, sign-on to sign-off, seven _days a week. ..an 18.6% INCREASE!
Sources: ARB. Philadelphia, Ndyember_ 1956 a~d i|957/Telepulse, Binghamron, November 1956ARB, Hartford-NeW ; Haven, Totol Coverage Atta June 1957 onft ARB. WNHC-TVjp-eoiinty nrpq, November 19J56/ARB, Altoona, Niovember 1956 and June 1957/Tele ij. yisi.Qn.Masazjoe.. September. 1957 .