Sponsor (Jan-Apr 1958)

Record Details:

Title:
Sponsor
Date:
Jan-Apr 1958
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (Jan-Apr 1958)
Leaf #:
0001383
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
March 28, 2024
Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

In addition to its network awards, the National Academy of Television Arts and Sciences gives Emmys for the best programs and performers in two local areas -New York and Los Angeles. In seven-station New York, five out of the eight awards went to CBS Owned wcbs-tv. In seven-station Los Angeles, four out of the eight awards went to CBS Owned knxt. There is a significance to these natas selections which is inescapable, particularly in the fact that eight of the nine awards to wcbs-tv and knxt were for local live community service programs, such as news, sports and education. (Each station, for example, was awarded the Emmy for the best local news program.) These Emmys provide further recognition of the key role played by each CBS Owned station in the daily life of the local community of which it is part and parcel. CBS Television Stations CBS Owned WCBS-TV Channel 2, New York; KNXT Channel 2, Los Angeles; WBBM-TV Channel 2, Chicago; KMOX-TV Channel 4, St. Louis; WXIX Channel 19, Milwaukee; WHCT Channel 18. Hartford