Sponsor (May-Aug 1958)

Page scan 000507 from Sponsor

Record Details:

Title:
Sponsor
Date:
May-Aug 1958
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (May-Aug 1958)
Leaf #:
000507
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
August 29, 2024
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PLAN I: For the sponsor interested in identification and PLAN II: For the sponsor whose chief aim is all-out penetration. It offers sponsorship of any one of three great new half-hour series from 20th Century-Fox and Desilu Studios with sole sponsor identification. Plus sponsorship of "Premiere Performance" and of "TV Hour of Stars." A total of 7 commercial minutes . . . plus 10 billboards every week . . . which should deliver more than 14,000,000 TV homes per week. penetration and saturation. It offers one commercial minute in every one of NTA's great new half-hour programs . . . plus full participation in "Premiere Performance" and "TV Hour of Stars." A total of 10 commercial minutes every week . . . which should deliver more than 27,000,000 TV homes per week. |f your eyes ( and mind ) are open . . . get in touch with us today to see the visible benefits If the most exciting and significant development in network television in this decade! NTAFILM NETWORK Coliseum Tower, 10 Columbus Circle New York 19 • JUdson 2-7S00