Sponsor (May-Aug 1958)

Record Details:

Title:
Sponsor
Date:
May-Aug 1958
Publisher:
New York : Sponsor Publications, Inc.
Volume:
Sponsor (May-Aug 1958)
Leaf #:
0001621
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals","Television advertising -- United States -- Periodicals  LinkTelevision broadcasting -- United States -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Subtitle varies: The Buyers of broadcast advertising; The weekly magazine TV/radio advertisers use; the national weekly of TV & radio advertising
Date Added:
March 28, 2024
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LOOK WHO GETS THE BIGGEST SLICE IN SACRAMENTO! SHARE OF AUDIENCE* Sign-On to Sign-Off KCRA TV...52.5% STATION "B" 38.1% STATION "C" 12.7% If you want to sell merchandise, you have to have an audience. KCRA-TV gets a 52.5% share of the Sacramento, California audience, bigger share than two other competing stations combined. Join the man who came to dinner. Call your Petry man now and check KCRA-TV's lush menu of availabilities. Represented by EDWARD PETRY & -CO. KCRA-tv Serving 468,370 TV Homes* •N.C. S3 Spring 1958 SACRAMENTO, CALIFORNIA SPONSOR • 30 AUGUST 1958