We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.
Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.
that goes for everybody and that the seller himself can understand and explain.
Media buyers in agencies around the Chicago area have formed a new organization: Chicago Media Buyers Group.
Purpose: to raise media buying standards via an interchange of media ideas and techniques, and discussion of specific media problems.
Membership: open to all agency media buyers in the area.
Officers: Harry C. Pick, media director. Reach McClinton & Pershall, chairman; Harry Sager, K&E, v.p.; Dave Williams, G. Wade, v.p.; Elaine Kortas, Marsteller-Rickard, secretary; and Dick Rogers, John W. Shaw, treasurer.
Anderson & Cairns, Inc. has set up a new subsidiary.
Creative PR, Inc., will be an independent public relations firm han
dling publicity for A&C's clients, in addition to seeking new business on its own.
Officers: Ralph Tanner, president: Ashley Burner, v.p.; Raymond Corder, secretary and Harold Lester, treasurer.
Combining: Donahue & Coe, Inc.,
with billings at $30 million and Keyes, Madden & Jones, billing $20 million, have entered into a "working agreement."
The agencies plan to combine their facilities in New York, Chicago and Los Angeles while still retaining its identity and executive structure.
The set up: D&C, with stronger offices in New York, will service both agencies' clients here. K,M&J will do the same in Chicago. In both cities, the staffs will headquarter together.
New name: George Feldman and Martin Ball, partners in the Feldman Advertising Agency. Evansville, Ind.,
have changed the firm's name to Feldman-Ball Advertising . . . New Agency: In San Diego. Cal.. Wally Blake Advertising, at 2627 B Street . . . New partners: In Allen & Reynolds, Omaha, include: Lyle DeMoss: John Enis. O. Earl Lowry and Edward Whelan.
Agency appointments: The Kruger Brewing Co.. Newark. N. J., to Ellington & Co. for its Holsten lager beer ... The G. Heileman Brewing Co., LaCrosse, Wis., from Compton to McCann-Erickson's Chicago office . . . National Car Rentals System, Inc., with a budget of $.500,000, to Gardner Advertising, St. Louis . . . The O'Brien Corp.. paint products manufacturers, to Clinton E. Frank, Inc., Chicago . . . Morgan & Lindsey Co. variety stores, to EWR&R's Houston office . . . Slumberland Products Co., to the Bresnick Co., Inc., Boston. Thisa 'n' data: Wm. B. Remington, Inc., Boston, has prepared an
Cutting the anniversary cake: John Blair, president, marked the 10th year of Blair-Tv with a staff party held at the New Yoik officf. with others participating \ia wire
I parade: Wi
majorettes tote --tj
1 mind. WSB-TV, Atlanta, celebrated its 10th anniversar> a, attracting some 200,000 spectators. Here, drum so in parade, floats promoting station and shows
Worth his weight in chips: Jim French, d.j.. KING, Seattle, promoted National Potato Chip Month h^ asking folks to guess how many chips .qiidl hi~ u.iuht. Piize: Year's supply of chips
This station's dynamite: So says WTOL-TV, Toledo, in a promotion piece sent to agencies. Here, Lois Foukal, of F&S&R, Cleveland, examines the T.N.T.
6 DECEMBER 1958