The story of the Famous Players-Lasky Corporation (1919)

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J, ■*£* l^t 4J izia 2551 W. E. Smith District Manager Philadelphia Exterior, Washington, D. C. Exchange Personnel of the Philadelphia Exchange Meanwhile, the accounting department gets out bills and mails them well in advance so they can be paid promptly; for the motion picture business is conducted on a spot cash basis. Lastly, the inspection depart- ment examines the film to see that it is in perfect condition and turns it over to the shipping department to send to the exhibitor. It does not seem possible that so small an object could require so much labor and care as are necessary to keep a film going Reception Room of the Philadelphia Exchange . J r ° ° on its rounds. Films are not always treated with the consideration their fragile nature demands. For that reason it is not possible to save time and express charges by having exhibitors ship a picture after they are through with it to the next man on the list. Instead the film must travel from the theater back to the exchange after filling each date to be inspected and, if necessary, restored before proceeding to its next engagement. In some instances, how- ever, films are passed on from one theater, to another when messengers accompany them. The Famous Players-Lasky Corporation has developed a system of its own for the repair and renovation of films which is a great advance over anything hitherto known in the industry, so that the small town exhibitor, who only receives a film after it has filled its engagements in first, second and third-run theaters, can give his patrons a show as brilliant on the screen as the more pretentious places. The corporation has recog- nized that the small town O. A. Morgan Assistant Hales Manager, Home Office Staff" and Office Force, Washington, D. C, Exchange