Swing (Feb-Dec 1951)

Record Details:

Title:
Swing
Date:
Feb-Dec 1951
Publisher:
Kansas City : WHB Broadcasting Co.
Volume:
Swing (Feb-Dec 1951)
Leaf #:
000395
Language:
English
Subjects:
Radio broadcasting -- Missouri -- Kansas City -- Periodicals, Radio broadcasting -- Kansas -- Periodicals","WHB-AM (Radio station : Kansas City, Mo.) -- Periodicals","Kansas City (Kan.) -- History -- Periodicals","Kansas City (Mo.) -- History -- Periodicals","Cook Paint and Varnish Co. -- Periodicals","WHB Broadcasting Company (Kansas City, Mo.) -- Periodicals.","Cook Paint and Varnish Co -- Periodicals","WHB Broadcasting Company (Kansas City, Mo.) -- Periodicals","Radio broadcasting",Kansas,"Kansas -- Kansas City","Missouri -- Kansas City
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
The official magazine of Kansas City's WHB radio station, SWING printed far more than the station's schedule (which, as the title SWING suggested, relied heavily on music). From 1945 to 1953, SWING offered readers something eclectic every month -- profiles of entertainers on one page, discussions of citizenship in the postwar world on the next, with write-ups of nightlife offerings in KC, Chicago, and New York mixed in. WHB spent decades lobbying the FCC for clear channel status; the magazine's ambitious scope may have been part of the station's attempt to legitimate itself. But it was SWING'S first editor, Jetta Carleton, who later wrote a celebrated novel, that gave the magazine its distinctive style. -- Eric Hoyt, 2015
Date Added:
March 28, 2024
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SWINGING THE DIAL 710 377 Nothing thrills like adventure, and this program keeps the youngsters on the edge of their seats, featuring Sgt. Preston of the Royal Northwest Mounted Police and his wonder dog, Yukon King, in stories about the taming of the wild Northwest during gold rush days. In cooperation with the Starlight Theatre Association, and to aid in this worthy civic project, WHB broadcasts a "Starlight Theatre Preview" every Sunday at 12:30 p. m. Each program highlights the musical show to be presented the following week, including a brief resume of the story, the outstanding songs from the production, and comments from civic lead ers. Still to come are "The Chocolate Soldier," "Brigadoon," "Bittersweet," "Babes In Toyland," and "Naughty Marietta." The "Damon Runyon Theatre" replaces Allan Ladd in "Box 13" for the rest of the summer on Sundays at 1 p. m. These witty stories from the pen of one of the world's great authors will make you laugh and make you sad. They are plucked out of the heart of New York — don't miss them. Don't forget. When you want music sports, comedy, drama, news — you get it on WHB, Your Favorite Neighbor in Kansas City! A Four-year-old Maurice was so quiet his mother became suspicious of his whereabouts. Finally she found him sitting on the floor, perfectly still, doing nothing. "Maurice, what are you doing?" she asked. "Can't you see? I'm only living." A "It is especially gratifying that we are now able to bring our services a little closer to the shut-ins. . . ." An English poultry dealer has found a way to sell at high prices without getting into trouble with the authorities. He published the following ad : "Lost, at Charing Cross, an envelope containing five pound notes held together with a rubber band. I will gladly send a turkey as a reward to the person who returns it to me." The next day the dealer had received 62 envelopes each containing 5 pound notes, all complete with rubber band. A A big oil man in an expansive mood decided to spend some money. As he sauntered down the street, he spied three ragged youngsters. Shepherding them into a clothing store he ordered new suits all round. As the clerk was finishing the youngest began to howl. This upset the benefactor, a bachelor who knew nothing about children. "What's the matter?" he demanded; but there was no response from the crying child. Turning to the oldest, he asked, "What's his name?" "Please, sir," was the response, "his name is Alice."