Swing (Feb-Dec 1952)

Record Details:

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432 head organization was energetically expanding. The topics for discussion were items such as these : "The 1 0 Demandments of Business Success," "The Appreciation of Time," "Point of Contact," "Procrastination," "Supervision," "Spoilage of Material," "Spoilage of Time," "Are You Serious Minded?," "Rules," "Hurrying Up the Christmas Line," "What Is Meant by Think' ing?." "J. C." himself spoke for as long as 45 minutes on many of these topics, plus hundreds of talks along similar lines — to the department head conferences and to the employees. He seeks always to implant in his coworkers ideas and ambitions which will make them more efficient and more productive; hence worth more to the company — and to themselves and their families. There are meetings for men, meetings for women supervisors, meetings for boys, meetings for girls. Often as not, the occasion is a company dinner "on the house" in the plant cafeteria. A LOT of things had their beginning in that plant cafeteria! Fellowship, and company esprit de corps or "employee morale," as well as a hundred or more romances leading to marriages of Hall Brothers employees — And, above everything else, development of the merchandise display idea which has been one of the important ingredients in the world-wide expansion of Hall Brothers' sales. You've probably thought of it before: the famiUar displays of Hallmark greeting cards on neat display racks in thousands of stores across the nation. They represent an application of the cafeteria principle applied to the display, merchandising and sale of greeting cards. Those cards — arranged scientifically with carefully-researched skill within the rack for "Eye Vision" — are easy to reach, ready for instant in ' spection, self-service and selection — are plainly priced, and displayed in "classifications" according to the way people look for them. And the classification seems infinite — whether in the greeting card department of a big department store or a small book store: Christmas, Valentine's Day, Easter, Mother's Day, Halloween, Thanksgiving, Birthday, "Get Well," "Thank You," wedding congratulations, anniversaries, baby congratulations, "Why Not Write?," graduation, friendship, Jewish New Year, and Father's Day. To name a few. , That cafeteria! No one in the Hall Brothers organization makes more suggestions to insure a variety of seasonable menu items than Joyce Hall himself. And everybody in the organization gets the same service. The boss stands in line with the others for his food. When new employees report for work, they are given a free meal on their first day, to introduce them to the cafeteria. Joyce Hall's appreciation of good food leads him to Luchow's in New York — and the Oak Room of the Plaza. He disclaims being an epi ' cure or a gourmet— but if he has any hobbies other than work, one of them is good food! CONSIDERATION of employee welfare has led to many other things at Hall Brothers' plant. Com