Swing (Feb-Dec 1952)

Page scan 000485 from Swing

Record Details:

Title:
Swing
Date:
Feb-Dec 1952
Publisher:
Kansas City : WHB Broadcasting Co.
Volume:
Swing (Feb-Dec 1952)
Leaf #:
000485
Language:
English
Subjects:
Radio broadcasting -- Missouri -- Kansas City -- Periodicals, Radio broadcasting -- Kansas -- Periodicals","WHB-AM (Radio station : Kansas City, Mo.) -- Periodicals","Kansas City (Kan.) -- History -- Periodicals","Kansas City (Mo.) -- History -- Periodicals","Cook Paint and Varnish Co. -- Periodicals","WHB Broadcasting Company (Kansas City, Mo.) -- Periodicals.","Cook Paint and Varnish Co -- Periodicals","WHB Broadcasting Company (Kansas City, Mo.) -- Periodicals","Radio broadcasting",Kansas,"Kansas -- Kansas City","Missouri -- Kansas City
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
The official magazine of Kansas City's WHB radio station, SWING printed far more than the station's schedule (which, as the title SWING suggested, relied heavily on music). From 1945 to 1953, SWING offered readers something eclectic every month -- profiles of entertainers on one page, discussions of citizenship in the postwar world on the next, with write-ups of nightlife offerings in KC, Chicago, and New York mixed in. WHB spent decades lobbying the FCC for clear channel status; the magazine's ambitious scope may have been part of the station's attempt to legitimate itself. But it was SWING'S first editor, Jetta Carleton, who later wrote a celebrated novel, that gave the magazine its distinctive style. -- Eric Hoyt, 2015
Date Added:
August 29, 2024
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MRS. W. B. OWEN, 543 TuUis, Kansas City 25, Missouri, is the winner of the contest among WHB Hsteners to suggest a title for our noonhour show. Her suggestion was chosen by a committee of seven judges from among the many titles submitted to Bruce Grant and Pokey Red. Her title : "WHB Neighborin' Time" For several years, WHB has used the slogan: "Your Favorite Neighbor" — indicating the friendly, "family" relationship between its staff members and WHB listeners. Don Sullivan, a star of the noon-time program, known as the "International Singing Cowboy" because of his appearances in Europe, uses a favorite expression: "Let's do a bit of neighborin' " — or, "just want to drop in for some neighborin'." Bruce Grant and Pokey Red are as folksy and neighborly as anyone you know. And Deb Dyer, the "country philosopher" who conducts the show from 1 to 1 :30 p.m., is as home-spun, soft-spoken and "neighborly" as any man you'll ever meet! For these reasons, the judging committee chose the title "WHB Neighborin' Time." You can hear this re-styled program daily, Monday through Friday, from 11 a.m. until 2 p.m. — with the News at Noon by Charles Gray. Two-and-ahalf hours of western and country music, news, fun and philosophy . . . from "Triangle D Ranch," the cow country club. It's "saddle soap opera" with Don Sullivan, Bruce Grant, Pokey Red, Deb Dyer, Charles Gray and Al, Bud and Pete, of Don Sullivan's Western Band. "Boogie Woogie Cowboy" is still the program's theme song. LOUIS BROMFIELD, farmer, novelist, playwright and Pulitzer prize winner — whose Malabar Farm in Ohio has become a symbol of ideal management to farmers everywhere — began "Excuse me who is it?"