Swing (Jan-Dec 1953)

Record Details:

Title:
Swing
Date:
Jan-Dec 1953
Publisher:
Kansas City : WHB Broadcasting Co.
Volume:
Swing (Jan-Dec 1953)
Leaf #:
00053
Language:
English
Subjects:
Radio broadcasting -- Missouri -- Kansas City -- Periodicals, Radio broadcasting -- Kansas -- Periodicals","WHB-AM (Radio station : Kansas City, Mo.) -- Periodicals","Kansas City (Kan.) -- History -- Periodicals","Kansas City (Mo.) -- History -- Periodicals","Cook Paint and Varnish Co. -- Periodicals","WHB Broadcasting Company (Kansas City, Mo.) -- Periodicals.
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
The official magazine of Kansas City's WHB radio station, SWING printed far more than the station's schedule (which, as the title SWING suggested, relied heavily on music). From 1945 to 1953, SWING offered readers something eclectic every month -- profiles of entertainers on one page, discussions of citizenship in the postwar world on the next, with write-ups of nightlife offerings in KC, Chicago, and New York mixed in. WHB spent decades lobbying the FCC for clear channel status; the magazine's ambitious scope may have been part of the station's attempt to legitimate itself. But it was SWING'S first editor, Jetta Carleton, who later wrote a celebrated novel, that gave the magazine its distinctive style. -- Eric Hoyt, 2015
Date Added:
March 28, 2024
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LIKE TO TRAVEL? Then tune in WHB any Sunday morning at 10:30 a.m. for "Travel Time," presented by the Lee Kirkland Travel Bureau and Lee Kirkland Luggage Shop — now located in handsome new quarters downtown, across from The Kansas City Club. Delightful music is background for a program of travel hints and vacation suggestions that will make you want to "go places and do things." Marcia Young of the WHB continuity department collaborates with Mrs. Kirkland and Ed Birr on the delightful scripts, under Mr. Kirkland's direction. Famous travelers and well-known travel officials from steamship lines, airlines, rail lines, bus lines, foreign travel offices and resorts appear for guest interviews. ARE YOU A BARBERSHOPPER? The Society for the Preservation and Encouragement of Barbershop Quartet Singing in America holds forth— "live" or on recordings — Sundays at 10:05 a.m., for 25 minutes, sponsored by Don Fitzgerald's Central Pontiac agency. In addition to the music, news of Barbershoppers' activities is broadcast. If you like to sing "the old songs" in harmony, get with it! * * * WHB 20 HOURS DAILY is our new schedule — broadcasting continuously from 5 a.m. to 1 a.m. General Manager John T. Schilling wants to stay on the air all night Fridays and Saturdays. What enterprising sponsor would like to reach this night-owl audience? A EARLY-MORNING listeners, many of whom have been "Musical Clock" fans since the program was inaugurated July 12, 1931, have been writing WHB letters and cards of congratulation as a result of the lengthened time for this popular "service" program — now heard from 6:30 a.m. until 9 a.m., Mondays through Saturdays. It formerly began at 7:15 a.m. — but since February 16, it starts ticking at 6:30 a.m. Two-and-a-half hours of tuneful, wakeup music . . . the correct time and temperature announcement every five minutes . . . and a five-state and local weather forecast. Bruce Grant is featured as "Timekeeper," in a 22-year succession of "Musical Clock" announcers which has included George Hogan, Les "Sunny" Jarvies, Jack Todd, Norvell Slater, Jack Grogan, Dick Smith, Allen Franklin, Ken Heady, Lou Kemper, Jim Burke, Roy Engel and Bob Kennedy. At 7 a.m., Charles Gray presents a 15 -minute news report from the wires of the Associated Press and the WHB Newsbureau; and again at 8