The talking machine world (Oct-Dec 1921)

164 THE TALKING MACHINE WORLD December IS, 1921 Horn, Hornless and Table-Grand GRAMOPHONES POR EXPORT Pleaie State Your Requirements REX GRAMOPHONE CO. 2 Elizabeth Place Rivington Street, LONDON, E.G. 2, England Cable Addresi ''Lyrecotfisc, London" FROM OUR LONDON HEADQUARTERS — (Continued from page 163) city. They include over forty dance items comprising most, if not all, the recent favorites. This represents real service and accounts for a good deal of the hustle now necessary at the factory if orders for the Christmas trade are to be fully executed in time. In recent conversation with the managing director of this company I was informed that trade is so brisk at the moment as to necessitate the running of a night shift. Both of the "Popular" factories are in good shape, working at full pressure in an effort to keep output level with the great demand for these records. My informant, Mr. Chapman, is particularly pleased with domestic sales, but avers that, while he is booking a fair amount of export business, it is not as good as it should be. The reason, he thinks, is twofold — financial stringency precluding open purchase, the result of economic depression and depreciated money exchanges. A world-wide trouble is this! Some Federation News The Federation of British Music Industries is making arrangements to entertain trade commissioners from abroad on the occasions of their visits to London. They will invite trade commissioners to interview manufacturers at their offices and to give them information concerning overseas possibilities for British goods and will also entertain them at luncheon and at dinner in order that they may be brought into close connection with as many manufacturers as possible. Newspaper Propaganda The newspaper propaganda reached during the month of September a level higher than any yet attained. The amount of space secured in various journals throughout the country was 865 inches editorial column. This increase is largely attributable to the growing list of papers which print the Federation articles. Annual Dinner and Convention News The Right Hon. Viscount Burnham has ac cepted the Federation's invitation to be the chief guest at the third annual dinner, which will be held on January 26 in the King Edward VII Rooms at the Hotel Victoria. The convention committee have recommended that' the convention next year should be held at Blackpool. Merchandise Markets Act Having seen certain advertisements of music goods which have appeared in Canadian trade papers without the country of origin being disclosed the Federation has made careful inquiry into the matter. It has discovered that under the existing Canadian law the Merchandise Marks Act does not obtain in that country. A new act, however, will come into force on January 1 next, under which all goods imported into Canada must be marked with the name of the country of origin. This insures securing information of value. The Price of Shellac Though the useful little "lac" insect is still active in behalf of our industry it is supremely indifferent to its value. Man is not so, however. As soon as the record trade got busier the wires of the market were duly manipulated and up went the price of shellac. The price to-day is in the neighborhood of £350 per ton. A further rise may be anticipated if the gramophone trade keeps busy. TRADE NEWS FROM PORTLAND, ORE. Sherman, Clay & Co.'s New Wholesale Quarters — Miss McClusky's Great Educational Campaign— C. W. Jones With AUen — Other News Portland, Ore., December 5. — The wholesale house of Sherman, Clay & Co., Elmer Hunt, manager, has been moved from the quarters in the Blake-McFall Building on Fourth street to a bigger establishment at 487 Glisan street. Mr. Hunt says that he now has 10,000 square feet for the Victor business, or two and one-half times as much space as in the old location. Evelyn McFarland McClusky has returned from San Francisco, where she was sent through the courtesy of Mr. Hunt to assist in the music week and music memory contest just completed in that city. She returned in time to help with the Portland music week and Mr. Hunt turned her over to the Community Service, under whose auspices it was held, and she has given all of her time and ability to the cause. During the week she has appeared in three concert lectures at the Sherman, Clay & Co. store, seven at the main public library, one at Meier & Frank's talking machine department and one at the Powers Furniture Co. talking machine department. She has lectured on "Music in Literature" and has been a big factor in making the week a, success. Roy Feldenheimer, manager of the ' phonograph department of Lipman, Wolfe & Co., is very optimistic over the business being done in the Sonora and Brunswick machines. Carl W. Jones, for the past several years wholesale manager for Oregon of the Columbia Graphophone Co., has resigned and affiliated with the piano department of the Wiley B. Allen Co. in this city. His place with the Columbia Co. has been filled by William E. Smith. T. E. Hopkins, manager of the Stradivara Phonograph Co., reports better business conditions. Miss A. I. Tracy is the new manager of the phonograph department of the Jennings Furniture Co., which holds the Columbia agency. The record business in Portland has taken a considerable jump and all dealers report more lively buying. Hugh T. Campbell, who for nearly two years has been the manager of the Portland branch of the Bush & Lane Co., has been recalled to Seattle and J. C. Gallagher, who has been sales manager and assistant to Mr. Campbell, has been appointed manager. Evelyn McFarland McClusky, of Sherman, Clay & Co.'s wholesale department, was elected to the office of corresponding secretary at the annual meeting of the Oregon Music Teachers' Association, held in Portland November 25 and 26. E. B. Hyatt, of the Hyatt Talking Machine Co., reports the sale of an Edison disc phonograph to a customer who previously had bought five Edisons from him in the course of several years. This customer explained to Mr. Hyatt that he gives his Edisons away to his relatives and friends. Paul Gold, formerly associated with the Silverstone Music Co., St. Louis, Mo., distributor of the Edison phonograph in the South, is now connected with the Edison Phonograph Shop, Memphis, Tenn., as manager. You Ought to Know In case you are contemplating expanding the sphere of your business to include departments devoted to Pianos, Player-Pianos, Musical Merchandise or Sheet Music, that you'll find nev^s and comments about them all in THL RLV^EW ESTABLISHED 1876 The oldest and leading music trade weekly, which covers every branch of the industry It Contains Instructive and educational articles. Hints on salesmanship and advertising. Editorials that are timely and authoritative. Facts about the new things in the trade. Trade happenings in all parts of the United States "Review the Music Trade With Us" Send your $2 now for a full year's subscription to THE MUSIC TRADE REVIEW 373 FOURTH AVENUE NEW YORK