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The Talking Machine World, Nctv York, July 15, 1921
EXCLUSIVE OK^ FEATURE
The NORFOLK JAZZ QUARTETTE
THE NORFOLK JAZZ QUARTETTE is another lucky number for OKeh Dealers. Their music is best described as improvisations that are unlike any other. It reflects the original negro folk songs, but to the monotonous chanting is added more harmony and weird jazzed chants.
The initial release of "JELLY ROLL BLUES" totalled a sales four times greater than any popular hit in that bulletin. These figures forecast the great possibilities in profits for the trade.
You may be interested to know that it isn't the colored race which is responsible for this jump in record sales. The big demand comes from the white people.
We see in this group a means to boost sales, and because this is so evident we are getting ready to forcefully push their records. There will be a generous distribution of literature and advertising. Everything will be done to help make their records popular.
ORDER BIG THEN FEATURE
The act of really introducing them to your customers rests with you. Play them, talk about them. You can't help getting enthusiastic. And your enthusiasm is well protected by the fact that they are exclusively OKeh.
«1.8 | JELLY ROLL BLUES Norfolk Jazz Quartette
8Sc'n' [ SOUTHERN JACK Norfolk Jazz Quartette
4345 [ MONDAY MORNING BLUES Norfolk Jazz Quartette
85c.'n' I STANDING ON THE CORNER Norfolk Jazz Quartette
4366 j PREACHER MAN BLUES Norfolk Jazz Quartette
gSc'n' j WIDE, WIDE WORLD ..... Norfolk Jazz Quartette
Records