The talking machine world (July-Sept 1921)

'September 15, 1921 bia department to take care of the increased Grafonola and record business that will result from its favorable location on one of the busiest corners in the city. Tower Music Shoppe Change The Tower Music Shoppe, 1919 East Grand avenue, has been taken over by Samuel A. Bergcr and Samuel Shulman, who succeed Morris Serakoff, former proprietor. They will continue it as an exclusive Columbia shop. Some Recent Visitors Other Columbia dealers who have paid visits to the St. Louis branch are W. E. Griswold and wife, of Hannibal, Mo., where Mr. Griswold is proprietor of the largest department store in the city; J. H. Davis, proprietor of the Davis Complete Furniture Co., Moberly, Mo.; R. L. Byars, of Shelbina, Mo.; E. A. Schubert, of the St. Charles Music House, St. Charles, Mo., and M. E. Rubinowitz, who operates two Columbia stores, one in Litchfield, 111., the other in Nokomis, III. Some News Brieflets J. N. King, of the Vocation department of the Aeolian Co., has returned from a vacation trip to Kansas City, Mo. Mrs. D. Howard, of the same deparlment, has returned from a vacation trip to (he country. The Kicielhorst Piano Co has moved its talking machine warehouse from 1007 and 1009 Market street to I2S South Eighth street. J. F. Ditzcll, manager of the Famous & Barr Co. talking machine department, has returned from a week's vacation. T. W. Maetten, manager of the Kieselhorst talking machine department and president of the Tri-State Victor Dealers' Association, has returned from a fishing trip on Jack's fork of Current River in the Ozarks. Goldman Bros., Olive street furniture dealers, have opened a new Vocahon record department. Saturday closing at the talking machine departments of the department stores terminated with August. The stores are now on their Winter schedules, 9 a. m. to S.30 p. m. The Hewitt-Schmidt Music Co., 3749 South Jefferson avenue, has opened an exclusive Brunswick branch at 2606 Gravois avenue. Miss Helen Ingraham, of the Silvcrstone Music Co., has returned from a vacation trip to Pinckneyville, III. J. E. Maunder, manager of the C. D. Smith St. Louis Sonora branch, has returned from a business trip through Missouri. R. N. Johnson, Dealer Service supervisor of the Columbia Co., has returned from a two weeks' visit to relatives at Osceola, Neb. THE TALKING MACHINE WORLD 135 iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiim F. E. Weak & Sons Music House, of Port Jervis, N. Y., has purchased the Columbia agency of Ruskin Bros., of Middlctown, N. Y. MORRIS SHOP RENOVATED Second Floor of Shop Given Over to Victor Display Room and Demonstrating Booths Norfolk, Va., September 7.— Extensive improvements and renovations in the Morris Music Shop, 206 High street, that have been under way for several weeks, have just been completed, and the second floor given over to a display room for different types of Victrolas and six additional individual demonstration rooms will be opened to the public this morning. The fitting up of the second floor constitutes the principal change made in the building. The establishment now has eleven demonstration rooms. John A. Morris, the proprietor, says that the fitting up of the second floor had become very necessary because of the former inadequate number of demonstration rooms for the accommodation of the increasing number of patrons of the shop. HALF A MILLION TITLES SENT IN National Contest for Edison Slogan Greatly Interests the Public Orange, N. J., September 6. — The number of titles or slogans entered in the national contest for a slogan to describe the New Edison, which has been running under the auspices of the Thos. A. Edison Co., has reached approximately a half-million. The contest officially closed on Friday, September 2, and the work of properly filing and studying the enormous number of entries has already begun. Just when the winner will be announced cannot be estimated. CONCERTS BOOM RECORD SALES Rome, N. Y., September 8.-— An exhibition d Brunswick phonographs and daily After the sale has dealer to see that tht beci made it is up to the :haser stays sold. concerts in the Children's Building hbre, staged by Schuderer & Castle, is gaining a great deal of valuable publicity for the firm. The latest hits are played at the concerts and as a result record sales have been greatly stimulated. This article will bring you many dollars easily. It's It sells on sight and leaves you a big margin of profit. 8 BIG REASONS WHY NIFTY LIFTERS SELL ON SIGHT 2. Does away with unnecessary handling and prevents scratching of records. 3. Saves wear and tear on brakes and gives machine double life. Doubles lif( records. of 5. Prevents bruising of finger nails. 6. Saves Energy. 7. Eliminates annoyance of stopping and starting ma Liberal margin of profit for you Write today for full particulars and prices LIBERAL DISCOUNT FOR JOBBERS NIFTY LIFTER COMPANY SCHENECTADY, NEW YORK