The talking machine world (Aug-Dec 1919)

October, 1919 THE TALKING MACHINE WORLD 93 SAN FRANCISCO CONTINUES TO BE A BUSY TRADE CENTER Dealers Anxious Regarding Stock for Fall and Winder— C. T. Edwards in Charge of Kohler & Chase Departments — Expansion the Order of the Day — Larger Columbia Quarters — Other Items Sax Fraxcisco.. Cal., October 1. — ''Busy as a phonograph shop" is a new phrase which certainly is apropos to the San Francisco situation. There was hardly a dull moment in September and the activity for the Fall season promises to surpass all previous records. The dealers sigh when you ask about supplies, but they have not lost hope that standard goods will be forthcoming in time for the holiday rush. New makes of machines claim much attention and are finding ready purchasers, but even with some of the new goods it is impossible to obtain adequate supplies. That the people are becoming educated to the idea of judging talking machines upon their individual merits is manifest by the glibness with which they speak of tone arms, sound boxes, motors and other mechanical parts. It is a pleasure to do business with discriminating people, say the dealers, if they are not too all-fired discriminating. New Machines in the Offing Speaking of new makes of machines L. Gruen, Pacific Coast manager for the Otto Heineman Phonograph Supply Co., remarks : ' ' There has been hardly a day recently that some one has not come to me inquiring about phonograph parts with the idea of starting in the business of manufacturing talking machines. Some of the people have sound ideas and some have ideas which I hesitate to designate. But there is no doubt that there will be many new machines tried out during the coming year.' ' Mr. Gruen reports many large orders placed by Pacific Coast manufacturers and jobbers for goods to be delivered in 1920. There is a specially strong demand for the two new tone arms recently put on the market. One of these is made by the Meisselbach factory and the other by the Heineman factory. The Coast trade receives supplies on short notice from the San Francisco stock room if the quantity needed is not large, but otherwise shipments are made direct from the factories. Wiley B. Allen Co. Store in Fresno The new store of the Wiley B. Allen Co. at Fresno was opened for business this week. The store is one of the most attractive of the whole chain of Allen establishments and the talking machine department is a model of convenience in arrangement and good taste in decorations. Furthermore an ideal manager in the person of Miss Hazel Layton has been placed in charge. Miss Layton is well known to the San Francisco fraternity as a former manager of the talking machine departments of the Eastern Outfitting Co. and the Hausehildt Music Co. The remodeled talking machine department of the San Francisco store of the Wiley B. Allen Co. is about completed and Manager Corcoran is delighted with the new arrangements. With fourteen new soundproof demonstration rooms and a record department conveniently located and equipped with the handiest racks ever invented it is possible to give the best service with a minimum of footwork. McCarthy and Clay in the East Andrew G. McCarthy and Philip T. Clay, of Sherman, Clay & Co., have gone East on a business trip. They stopped en route at Seattle and there renewed the company 's lease on the store which they have occupied for twenty years. The talking machine and other departments will be remodeled somewhat. C. T. Edwards New Kohler & Chase Manager C. T. Edwards, formerly with the Wiley B. Allen Co. and the California Phonograph Co., has been appointed manager of the talking machine departments of the San Francisco, Oakland and Richmond stores of Kohler & Chase. The company as yet handles only machines and at present is specializing on the Symphona, a beautiful machine manufactured in Los Angeles. A new store will be opened early in October in. the Mission district of San Francisco and the talking machine line featured. The San Francisco Talking Machine Co., Ltd.,_is a new corporation organhed here. The capital stock is $10,000 and the directors mentioned are .1. Disbrow Baker, Baymond Wilcox and E. K. Beck. The talking machine stock of A. G. Prouty, Napa, Cal., has been purchased by Williams & Schlieper, who will conduct a 'business in Napa. Mr. Schlieper was formerly manager of the talking machine departments of the Jackson Furniture Co. in Oakland. Miss O. Yoight has been placed in charge of the Jackson department. More Space for Columbia Branch The Columbia Graphophone Co. has taken over the entire second floor of the "Daylight"' Building on Sutter street and is having extensive alterations made. More space will te given both to the offices and to the stockrooms. September business was more than brisk, says Nathan Milnor, the San Francisco manager. Barker Bros. Open in Fresno Barker Bros., of Los Angeles, are opening a phonograph store on Kern street, Fresno, and the manager is H. W. Pasley, who was with the firm in Los Angeles. The new shop will have three demonstration rooms for a starter. California Phonograph Co. Expands The California Phonograph Co., on Market street, San Francisco, is being remodeled to provide for greater space and efficiency. When the improvements are completed there will be twenty-four demonstration rooms, sixteen on the main floor and eight on the second. The show windows will be extended down to the floor level and there will be no back to them. A stag picnic was enjoyed at Half Moon Bay by the force of the California Phonograph Co. two weeks ago. The trip was made by automobile and the party was treated to broiled steak a la Levy and mussels captured near at hand from their native haunts. Some Live Personals Miss Dorothy Alcaley has been appointed manager of the talking machine department of the Eastern Outfitting Co. to replace Mr. Hively, who recently resigned. E. C. Johnstone, manager of the Sonora Phonograph Shop, San Francisco, spent a delightful vacation at Lake Tahoe this month and is now expending a fund of accumulated energy devising new methods for educating the public to the merits of Sonora machines. Omer Kruschke, manager of the Western Phonograph Co., San Francisco, and John C. Dorser, of Sacramento, co-operated with the Kimball-Upson Co. in making the exhibit of the Pathe line a distinct success at the California State Fair held in Sacramento early in the month. THAVIU'S BAND TO RECORD EXCLUSIVELY FOR EMERSON INTERNATIONAL Emerson International, Inc., announced a few days ago that arrangements have been completed whereby Thaviu's Band, conducted by A. F. Thaviu personally-, will record exclusively for the company 's li country, having won signal honors at the PanamaPacific Exposition in San Francisco, where it appeared at the opening and closing of the Exposition; being the only band that played at two dif Thaviu's Band Conducted by A. F. Thaviu brary. The band has made several records which ferent periods during this famous event. This orhave already been announced as part of the Emerson ganization has also been heard recently at notable Premier catalog. It is well known throughout the expositions and fairs throughout the country. Beware of Sound Box Thieves The Vanderstel INVISIBLE Sound Box Lock for Victrolas Defies Theft Hundreds of Sound Boxes Are Stolen from Demonstrating Ma chinesDuring the Holidays The Victrola Sound Box Lock This ingenious Lock is for use on Victrolas used as demonstrating machines by Victor Dealers. The presence of the Lock is never suspected but it positively defies removal of the Sound Box. Does not mar the machine in the least, cannot be seen and is easily removed if machine is sold. Special tool to install accompanies each Lock. State whether for Exhibiton or No. 2 Sound Box when ordering-. Price $1.50 Each (Cash with Order). Order Sample on Approval. Money Will Be Refunded on Return of Lock. If Not Satisfactory Protect Your Machines With These Locks and All Loss By Theft Will Cease Sold Only by the Maker John Vanderstel 207 Bond Avenue Grand Rapids, Michigan