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198
THE TALKING MACHINE WORLD
December 15, 1919
EDISON BELL
hone Records J
CABLE •PHONOK1NO, LONDON "
ARE THE GREATEST VALUE FOR MONEY ^PRODUCED IN GREAT BRITAIN
TEN INCH DOUBLE SIDED NEEDLE CUT
PLAY ON ALL GRAMOPHONES
Catalogue contains 4000 Titles by the Premier Artistes, Instrumentalists, Orchestras and Bands
of the British Empire
DEALERS PREPARED TO DO BUSINESS ARE JNVITED TO COMMUNICATE WITH
Proprietors and Manufacturers, J. E. HOUGH, Ltd., 62 Glengall Road, London, S. £. 15, England
FROM OUR LONDON HEADQUARTERS— (Continued from page 197)
panies this month's News Letter. The list is of value from many points of view. It will be sent to all government and official trade departments and trade commissioners in all parts of the British Empire. This is in the interest of members whose productions will thus be brought to the notice of oversea buyers through official trade channels.
The association has elected Messrs. H. J. Cullum, Herbert W. Dawkins, A. J. Mason, W. Manson and Louis Sterling to serve as its representatives on the Federal Board of Music Industries of Great Britain. The aims and objects of the Federal Board have been made known in these columns. This great progressive movement is likely to prove the turning point in the Trade 's history. It has received the hearty support of the association which is guaranteeing a minimum revenue from members of £2,000 annually for six years, providing that the other music industries, etc., interested raise their respective quotas.
The~News Letter also deals with various other matters of special interest to the British trade members, as for instance — the revision of the Merchandise Marks Act, Music Trades Joint Industrial Council, Excess Profits Duty, Protection Against German Competition, National Health Insurance, Importance of Trade Mark Registration.
Record Filing Cabinets.
That there is a big future for the development of record filing systems this side will receive its due recognition eventually. At least one is so persuaded by the recent activities of two enterprising firms, who have embarked upon a promising attempt to bring into proper foeu; this aspect of the gramophone business. In pre-war days certainly one firm set itself out to look after the record filing trade. Beyond that, and since, little has been done until present times. The war, of course, held up all effort in this direction. We should now make a very strong effort to encour
age every gramophonist to adopt a filing system. The foundation of a big trade exists. It is surely a question only of creating the demand. Filing cabinets (with index) is the type or system most favored, and manufacture along this line is undertaken by two firms only, at present. These manufacturers tell me that they are as busy as can be, in fact, the present demand is quite beyond their production capacity.
Basis of German Export Prices.
Some highly important information concerning the export of goods from Germany was elicited by the Berlin correspondent of the London Daily Telegraph in an interview with Herr Erzberger, the German Finance Minister, and published in a recent issue of that journal, in part, as follows:
By the Daily Telegraph correspondent — " I must remind you Englishmen feel that Germany will seek business by dumping, and how do you propose to handle your export trade, which now enjoys a huge bounty by the depreciated mark? Your Government has issued regulations by which exports are supposed to be controlled, but the few weeks I have spent in Germany suggest that it would be easy to evade them."
Herr Erzberger replied: "I am pleased that you have put the matter plainly. Not only by regulations, but also by other means, I have made it clear to the business world that their export prices must be based upon values abroad. If the behests of the Government are unheeded, I shall pass a bill through the Reichstag conferring drastic power upon the Executive. I shall have no difficulty in carrying this bill. ' '
The Revival of the Cylinder
The day of the cylinder is by no means over. It is true that during the war period thousands of phonograph owners were starved of the regular up-to-date musical items so well provided on discs. But the real cylinder enthusiast possessed his soul in patience and remained loyal to the belief held that disc records are inferior. Many eylin
derites of course, changed over — necessity compelled, but the homage paid to Edison was . so remarkable that his admirers in London actually banded together and formed a phonograph society. This society holds regular meetings and great was the enthusiasm when it became known that supplies of Edison records of the cylinder type are again in prospect. Indeed it is reported that one Liverpool trader, Mr. Jake Graham, has already received a big consignment of thousands of records and expects additional supplies regularly. This is good news that will be welcomed by thousands of phonograph owners. It is the Edison Blue Amberol that is particularly wanted. The New Jersey officials will be the first to make good as early as possible, because they know that our folks here desire big supplies quickly now, as a reward for their patience and loyalty. It should be understood that while a few standard thread records have been issued from time to time by one — the only firm in England making this type of record, the bigger the supplies of Blue Amberols the quicker will they be taken up. And now is the time!
Annual Report of "His Master's Voice Co."
This being the completion of the first fiscal year's trading of the above company since the armistice, more than ordinary interest is taken in the general meeting held recently in London. Mr. E. Trevor Lloyd Williams, chairman of the Gramophone Company, Ltd., presided. He said that the immediate result of the close of the war so far as the company was concerned was the prompt cancellation of all their munition contracts, although, through the consideration of Government departments, they were able to complete and deliver most of the work in progress, and on January 1st last, they had practically finished all Government work. They had then to .set their factories in order to resume their normal work. Within six months they had increased the output
PEROPHONE— PERFECTION— PRODUCTS
PEROPHONES SELL and carry with them a reputation of sound business for the Agent.
THE whole output of Perophone Machines is practically booked up month by month.
Watch the New Models we are introducing to the gramophone public during the present season. They will be found to be incomparable for quality, value, beautiful design and finish.
PEROPHONE LTD. (L.ckwo„d's Bran* 76 & 78 City Road,
Cable Address — Perowood, London. A. B. C. Codes.
Shipments January 1920. LONDON, E. C. ENGLAND.
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