The talking machine world (July-Dec 1920)

THE TALKING MACHINE WORLD September 15, 1920 TRADE SITUATION IN NEW ORLEANS Talking Machines and Records Are Among Instruments Most in Demand in the Music Trade Field — Kreckles Goes to Port Arthur — Columbia Expects Big Activity — Other News New Orlea.vs, La., September 6. — The demand for talking machines and records in this city and vicinity during the month has been above the average comparatively speaking, and the activity has been more marked than in any other branch of the music business. Piano dealers have been complaining of a slowing up, but this has not been noticeable in the talking maSh'irie field. Player rolls, however, are greatly in favor and this branch is steadily expanding just like the record business. Trade is good rn all lines, in the proportions spoken of above, despite the hottest political campaign the city ever has had. An "independent" organization is trying to get a maj'or out of office who has been in sixteen years and it would be supposed the people's minds would be somewhat distracted from purchasing musical instruments, but such is not the case. F. A. Kreckles, Jr., of the wholesale Victor department of Werlein's is leaving this month to go with Crowell & Gifford, Port Arthur, Texas, as assistant to G. P. Moody, manager of the retail Victor department there. Walter Schroeder, of Toledo, O., said to be one of the best stock and repair men in the country, succeeds Mr. Kreckles. Paul F. Felder, secretary and treasurer of Werlein's, is visiting the Victor factories while on a trip East. L. D. Woodruff Furniture Co., Hattiesburg, Miss., has become an exclusive Victor dealer under the distribution of Werlein's. Five new sound-proof hearing rooms are being installed. Mr. Woodruff was in New Orleans recently. William P. Berry, Werlein traveler for the Victor Co., has returned from a month's visit to dealers and reports a wonderful improvement in business conditions. He said dealers expect big business this Fall and Winter. The Columbia Graphophone Co. branch in New Orleans is making arrangements for the biggest Fall business ever seen in the South, according to A. B. Creal, manager. He says his salesmen report crop conditions excellent and the dealers are backing up their reports to the salesmen with big orders. New Columbia dealers in this territory are D. M. Lirett, Houma, La.; Rouse Drug Co., Prentice, Miss.; Union Furniture Co., Shreveport, La., and People's Drug Co., DeRidder, La. Kushner Bros., Columbia dealer at Lake Charles, La., recently completed a Ford truck with special Grafonola body. The first week of use resulted in eighteen sales in the city. Berry's Pharmacy, Columbia dealer at Columbia, Miss., has adopted the truck plan and sold thirty-six machines in eighteen days. Mr. Berry is so thoroughly impressed with the future use of trucks, he is having another auto made. M. M. V-r M.^ COST IN HALF USE PAPER H. G. NEU & CO. PAPER TWINE ENVELOPES 108 Worth Street New York Franklin 2049 Louis Mondshine & Son, 211-13-15 Royal street, has taken on the Edison agency and is installing a department separate from the furniture section, which will be admirably equipped. Gus Mondshine is to be manager of the new department, with Albert Bittenbring and Theodore Herman as assistants. GREAT SONORA SIGN REPAINTED The great Sonora sign at Park Row has been repainted, and the present scene shows a picnic party enjoying the music of the Sonora portable. The design is worked out in poster NEW ORLEANS EDISON MEN MEET Two-day Convention Held at Grunewald Hotel August 25 and 26 — Edison Officials Attend — New Edison Dealers Announced New Orleans, La., September 4. — Edison dealers in the New Orleans territory attended a two-day convention in New Orleans, August 25 and 26. The programs were held at the Grunewald Hotel. L. T. Donnelly, manager of the Diamond Music Co., Inc., distributor, delivered the address of welcome. Thomas J. Leonard, general sales manager of Thomas A. Edison, Inc., spoke on "Laboratory News and Plans." Mr. Donnelly also spoke on "Opportunities for Edison Dealership," after which the sales promotion plans were, discussed in detail. Luncheon the first day was at the Grunewald. Dinner the first day was served at the Louisiana Hotel. New Edison dealers are: J. K. Drug Co., Pascagoula, Miss, (exclusive); Roy Hardware Co., Jones Mill, Ala. (exclusive); and L. E. Lide, Columbus, Miss, (exclusive). One of New York's "Sights" fashion, and the masses of flat, even color give a most pleasing effect. This new advertisement has won the enthusiastic praise of passersby on this busy thoroughfare, for it constitutes one of the best painted displays in the city. The proceeds of most of those big foreign bond issues are going to be spent on American goods. Get in on it and remember that export trade is an anchor to windward. ForVictor Service PhilipWerlein .Ltd. OF New Orleans ! The Leading Southern Wholesalers