The talking machine world (July-Dec 1920)

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October IS, 1920 THE TALKING MACHINE WORLD 67 WINDOW DISPLAY FEATURING^TWELFTH OKEH BULLETIN BANQUET FOR A. J. KENDRICK The accompanying illustration features the window display prepared by Einson Litho, Inc.. in connection with the twelfth bulletin of Okeh records, which the General Phonograph Corp. is now sending to its dealers. This display features new standard Okeh records, including renditions of famous old melodies that will always retain their popularity. The color scheme is a medley of attractive designs that will show up to advantage in the dealer's window. Einson ■ Litho, Inc., has prepared a series of exceptionally attractive displays for Okeh records that are being used generally b y Okeh dealers everywhere. They have not only attracted the attention of passersby. but have produced tangible sales results for the dealers — a point worthy of consideration. cm SHOP, General Sales Manager of Phonograph Division of Brunswick-Balke-CoUender Co. Honored Upon His Recent Visit to California Special Okeh Window Featuring Late Record Supplement REPORTS UNUSUAL PROGRESS San Francisco, Cal., October 3.— The Mercantile Finance Co. of this city, which is handling commercial paper and collateral loans, is growing rapidly, and the officers of the company stated recently that the demand for the company's stock has increased so tremendously that the price of the stock is now $1.50 per share, whereas last July it was selling at $1 per share. W. A. Miller, secretary of the company, states that this increase of 50 per cent in such a short while may well be considered remarkable, but that the earnings of the company have more than warranted this increase, and within a short time the price of the stock will probably go higher. Los Angeles, Cal., September 25. — A very well attended and successful dinner and banquet was held in the Hotel Clark in honor of the visit of A. J; Kendrick, general sales manager of the phonograph division of the Brunswick-BalkeCollender Co. About seventy guests sat down, consisting of Brunswick dealers from all over southern California, together with several special guests, including Madame Irene Pavloska, of the Chicago Grand Opera Company; Miss Gertrude Huntley, gifted pianist; Leopold Godowsky, famous pianist and composer; Milton Diamond, director of the International Concert Bureau, and L. E. Behymer, noted impressario. The banquet was given by the local branch of the Brunswick-Balke-Collender Co. Howard Brown was toastmaster and, as local phonograph sales manager, was well qualified to introduce everybody. Songs were sung by Mad'ame Pavloska and heartily applauded. Miss Gertrude Huntley, who was introduced by Milton Diamond as a great artist of the near future, played several beautiful selections on the piano. Speeches were made by Julius Balke, vice-president of the company; Sales Manager Kendrick, Milton Diamond, L. E. Behymer, General Manager Anrhys, of the Wiley B. Allen Co. The meeting adjourned early in order to enable dealers who came from a number of nearby towns to return home. Hutoff & Carlquist, Dunsmuir, Cal., have recently secured the agency for the AeolianVocalion and plan to feature that instrument, together with Vocalion records, in a big way. It's nice to have a good berth, but don't make the mistake of thinking it is a good place to sleep in. REMOVES TO NEW QUARTERS Albert Willemin, resident partner of Moser & Co., Bienne, Switzerland, manufacturers of jeweled points for the talking machine industry, has removed his headquarters from 1977 Broad-' v/ay to 303 Fifth avenue, New York City, where he has opened attractive offices on the sixteenth floor. No. 25 PERIOD UNIVERSAL TONE ARM BALL BEARING PLAYS ALL RECORDS Sample Orders Solicited li Quantity Prices on Request FINISHED IN HIGHLY BURNISHED NICKEL AND GOLD SUITABLE FOR HIGH CLASS AND MEDIUM PRICE TALKING MACHINES The Period Tone Arm operates on a frictionless swive] connection with ball bearings, which give regularity of movement and prevent sticking. A simple turn makes this sound box universal without the necessity of extra attachment. The construction of the Period Tone Arm is made without adjustment screws or springs, thereby eliminating unnecessary small parts. OUR TONE ARM NO. 30 IS SUITABLE FOR PORTABLE TALKING MACHINES The Period Tone Arm Corporation, 55 West 17th Street, New York