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July 15, 1922
THE TALKING MACHINE WORLD
129
Prince's Dance Orchestra has scored another knockout for the waltzers in "Gypsy Love Song," introducing the "Good Morning Chorus" and "She Said 'I Was So Lonely'," from The Fortune Teller. For an encore they play, on the other side, Victor Herbert Waltz Gems. Here is waltz rhythm de luxe. A-3636.
Columbia Graphophone Co
NEW YORK
PORTLAND, ORE.
E. B. Hyatt Heads Oregon Music Produces Many Artistic Windows
Trade Association — Rose Festival — Dealers Co-operate — The News
Portland, Ore., July 8.— E. B. Hyatt, of the Hyatt Talking Machine Co., was unanimously elected president of the Oregon Music Trades Association at the annual meeting held recently. Other officers elected for the coming year were W. A. McDougall, of the McDougall-Conn Music Co., first vice-president; M. Davis, district manager of the Brunswick Phonograph Division, second vice-president; J. J. Collins, vice-president of the Reed, French Piano Co., secretary, and Frank M. Case, manager of the Wiley B. Allen Co., treasurer.
Portland's annual Rose Festival was again a thing of "joy and beauty" and was successful from both an artistic and business standpoint. It brought many visitors to the City of Roses and, although not much business was done by any of the music houses during the days of the festivities, sales took a big jump immediately following the celebration.
All dealers dressed up their stores and windows to suit the occasion. J. N. Dundore, manager of Sherman, Clay & Co., was "Prime Minister of Rosaria" and escorted "Queen Harriet" wherever she went.
The floral parade was most beautiful, and out of the many hundreds of floats the one entered by the Victor dealers of Portland stood out as one of the most attractive and unique floats of the entire parade. The judges must have thought so, too, as the float was awarded the grand prize of its division.
Mary Elizabeth Godwin, educational director of the Victrola department of Seiberling & Lucas Music Co., was the originator of the plan and it was due to her untiring efforts that the float was perfect in every detail. A Victrola made of pink roses, large enough to enclose a sixpiece orchestra, was built on the float, and music
THE MELODIOUS andTUNEFUL
A'HIT"
EVERYWHERE
STAGE AND DANCE
THREE 1 LITTLE WORDS
FOX-TROT
SHEET ^SRECQ JOE MITTENTHAL-INC-NEWYORKi
was dispensed all along the route. Nine beautiful little girls were on the float and danced aesthetic and folk dances whenever the parade halted to give the drill. Victor dogs were much in evidence.
The following Victor dealers contributed to the affair: Sherman, Clay & Co., wholesale and retail; Hyatt Talking Machine Co.; Bush & Lane
E. B. Hyatt, President Oregon Association
Piano Co.; G. F. Johnson; Wiley B. Allen Co.; Powers Furniture store; Reed, French & Co.; McCormick Music Co.; Seiberling & Lucas; Meier & Frank, and Charles D. Ray.
A Sonora phonograph completely dismantled, showing the complete construction of motor and sound box, made an attractive window display at the Lipman, Wolfe & Co. store and many people interested in the "inner works" of a phonograph stopped to examine it. Men especially stopped to see first what "made the wheels go round." Roy Feldenheimer, manager of the phonograph department, reports increased Sonora business since the window demonstration and says: "I always find it pays to advertise your goods, no matter how well known they are, and to keep them before the eyes of the public."
Mary Elizabeth Godwin, educational director of the Victrola department of Seiberling & Lucas Music Co., is being featured on the Willard Hawley, Jr., Broadcasting programs and several times a week she entertains with a "children's hour" when selected records for the kiddies are broadcasted.
J. Walter Johnson, window decorator of Powers Furniture Co., won a handsome silver cup as a grand prize for the best decorated window displays during the Elks' Golden Jubilee and
another large silver cup awarded for the best music display window. A large Victor dog and a handsome elk's head were the main figures in the window with Victrolas,. Victor records and purple and white ribbons artistically arranged.
All of Portland has gone or is planning to go on a camping or beach trip this season is what the dealers in the small camp outfits believe and reports from all sides are to the effect that the portable machines are going like "hot cakes."
C. W. Collins, manager of the Cable Piano Co., of St. Paul and Minneapolis, was a recent Portland visitor. He was on his way home from the Rotary Club convention in I.os Angeles. He paid his respects to Frank M. Case, manager of the Wiley B. Allen Co.
C. N. Sundquist, floor manager of the Victrola department of Sherman, Clay & Co., took unto himself a June bride (Olivette Mills) and is receiving the congratulations of his friends since his return from Vancouver, B. C, where a two weeks' honeymoon was spent.
O. N. Gore has been added to the sales force of the Victrola department of the Sherman, Clay & Co.'s store.
Kathryn Campbell has been placed in charge of the record and roll department of the Portland Piano Co. of Lipman, Wolfe & Co.
A new agency for the Valuphone and Mandel phonographs has been established in Portland at 467 Washington street, with Frank A. Bergman, manager in charge. Mr. Bergman handles the Gennett records and has the honor of being the exclusive dealer of this popular record on Washington street. Miss Belle Montpas is in partnership with Mr. Bergman and it is announced that the business partnership is soon to be a life partnership as well.
UNEMPLOYMENT DECREASING
Figures gathered by the Merchants' Association of New York for the use of the Committee on Unemployment of New York City show that industry is reviving. A canvass just completed indicates a decrease in the number of workers now out of work. This means greater activity in the retail domain.
There is no time like the present for performing disagreeable tasks. Get them over with at once and set your mind at rest.
OSLAND, Inc.
122 Fifth Avenue, New York City Alpha Reproducer
Pivot stylus with spring tension
Radio products Variocouplers Variometers Variable condensers
MANUFACTURED TO SPECIFICATIONS