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August 15, 1922
THE TALKING MACHINE WORLD
139
Jackjnyder
(See Page 116)
TRADE GLEANINGS FROM PITTSBURGH
Outlook Bright for Fall Trade, Says Evans — Columbia Dealers Report Improved Sales — Standard Co. Mak:ng an Aggressive Campaign
Pittsburgh, Pa., August 7. — In a chat with the representative of The World, regarding general conditions, T. T. Evans, manager of the wholesale Victor department of C. C. Mellor Co., said:
"The outlook is very bright for Fall business, provided the coal situation is straightened out and we are able to keep our mills going and open up additional mills that have been closed down due to the shortage of coal. The unfilled tonnage in practically every steel concern around Pittsburgh is very great at this time and if they can get sufficient coal we will have unlimited production indefinitely.
''The stocks of Victrola instruments that are now in the hands of Victor wholesalers are dwindling rapidly and I firmly believe we are going to have an acute shortage of Victrolas at the holiday season. This is due, in a measure, to the fact that dealers are working on skeleton stocks and a moderate amount of buying on the part of the public will create a shortage."
The Columbia Graphophone Co.'s branch in Pittsburgh has received many interesting reports from its dealers regarding conditions and unusual sales. For example, the graduating class of the Eastover High School voted a Columbia Grafonola as a gift to the school at the close of its school term, this instrument being purchased from the McNutt Furniture Co.
The various department stores in Pittsburgh handling Columbia products, including Kaufman & Baer, the Rosenbaum Co. and the Joseph Home Co., report an improvement in record sales with excellent prospects for Fall business.
Among the recent visitors to the Pittsburgh branch of the Columbia Graphophone Co. were Hays Bros., of Bellaire, Ohio; William Polangin, of Farrell, Pa.; O. F. Benz, record sales manager, of the Columbia Co., and J-. Moore, of the Omaha branch.
E. J. Dingley, assistant sales manager of the Victor Talking Machine Co., accompanied by Mrs. Dingley and her sister, stopped over at Pittsburgh a fortnight ago on their return from an automobile trip to Mr. Dingley's former home in Richmond, Ind. While in Pittsburgh the Dingleys were the house guests of J. C. Roush, of the Standard Talking Machine Co. Mr. Dingley was also a guest at a luncheon attended by representatives of the three local Victor jobbers; the C. C. Mellor Co., the W. F. Frederick Piano Co. and the Standard Talking Machine Co.
The Standard Talking Machine Co. is making an aggressive campaign on the new Victor Health Exercise records. One of the items in this campaign is a corps of. men and women demonstrators which the Standard Talking Machine Co. furnishes to its dealers for window and store demonstrations. First shipments of these record sets were oversold before their arrival and orders have been received for large quantities.
E. J. Marx, traveling representative for the Victor Co. in this territory, has just returned after a week spent at the factory and a two weeks' vacation spent in the East.
NEUMEISTER BACK FROM EUROPE
Charles W. Neumeister, one of the most popular members of the wholesale record trade in Chicago and New York, arrived Sunday on the "Nieuw Amsterdam," after spending six weeks in Europe. Mr. Neumeister states that his trip was in the nature of a vacation and, judging from all indications, he enjoyed it thoroughly.
W. H. S. ROOKE HONORED
W. H. S. Rooke, of Cassidy's, Limited, Columbia dealers, Winnipeg, was recently elevated to the board of governors, Manitoba division of the Canadian Credit Men's Association, at the recent meeting held in Winnipeg, Man.
E. E. MITCHELL HOME FROM COAST
Montgomery, Ala., August 7. — E. E. Mitchell, manager of the Victrola department of Montgomery Fair, this city, has just returned from an extensive trip to the Pacific Coast. Mr. Mitchell was so charmed with the beauties of the West that he is now one of its greatest boosters. While in California he visited the San Joaquin Valley, San Francisco, Oakland, Berkeley, and on the return trip stops were made at Sail Lake City, Colorado Springs, Pikes Peak and other points of interest.
NEEDLE BUSINESS IMPROVING
Ansonia, Conn., August 8. — The Mellowtone Needle Co.. of this city, manufacturer of the Superb semi-permanent stylus, finds that business is steadily improving and is optimistic regarding conditions for the Fall and Winter seasons, due to a consistent increase in its business.
AN EFFECTIVE PUBLICITY STUNT
San Antonio, Tex., August 7. — Thomas Goggan & Bro., wide-awake Victor dealers of this city, are enjoying a good business due to their aggressive methods. One of the plans recently put in effect by this concern is the eaclosure ol a small, artistically prepared pamphlet, calling attention to the lines handled by the company, with the record supplements for mailing to customers.
"One handle handles it"
Outing
TALKING MACHINE
Patent Pending Size: 8 in. x 14 in,
x 15 in. Weight: Complete, including: album, 22 lbs.
Perfection in a Portable Phonograph
Made in Mahogany and Fumed Oak Finishes
T
HE OUTING is the most complete and up-to-date graph ever made.
It is unique and attractive in design, give years of satisfactory service.
JOBBERS
portable phonoSuperior tone quality. Built to
GENERAL PHONOGRAPH CORP. New York Distributing Division 15 West 18th Street New York, N. Y.
CABINET & ACCESSORIES CO., 145 East 34th St., New York, N. Y.
BRISTOL & BARBER 3 East 14th St. New York, N. Y.
THE GRAFONOLA CO. OF NEW
ENGLAND 174 Tremont St., Boston, Mass.
GEO. C. ULRICH & CO. 718 Lincoln Bldg., Philadelphia, Pa.
ART EMBROIDERY CO.
Louisville, Ky.
IROQUOIS SALES CO.
210 Franklin St., Buffalo, N. Y.
CTICA'S GIFT & JEWELRY SHOP Utica, N. Y.
DAVENPORT
PHONO. & ACCESS. CO., 217 Brady St., Davenport, la.
VOCALION CO. OF OHIO Cincinnati, O.
VOCALION CO. OF OHIO Cleveland, O.
BURNHAM, STOEPEL & CO. 101 East Larned St. Detroit, Mich.
WALTER S. GRAY CO.
942 Market St., San Francisco, Cal.
J. K. POLK TURN. CO.
294 Decatur St., Atlanta, Ga.
CANDIOTO PIANO CO.
120 S. Limestone St., Lexington, Ky.
WM. ANDERSON
PIANO CO. 79 Eighth St., S., Minneapolis, Minn.
RICHMOND SPORT & SPECIALTY
SHOP (Newton Corp.) 616 E. Broad St. Richmond, Va.
There are still several good States and large Cities open. Full details or samples will be furnished responsible jobbers on application.
Outing
TALKING MACHINE CO., Inc.
A. J. COTE, President
MT. KISCO, N.Y.
Mexico and Cuba should send orders and
Dealers
and Cuba should inquiries to R. C. ACKERMAN 291 East 162nd Street
New York, N. Y.
Foreign Export— CHIPMAN LIMITED 8-10 Bridge Street New York City
Cable Address, CHIPMCNK, New York