The talking machine world (July-Dec 1922)

December IS, 1922 THE TALKING MACHINE WORLD 103 FROM OUR CHICAGO HEADQUARTERS— (Continued from page 102) Box Revue," which recently arrived in this city from New York, and is now playing in the Colonial Theatre, is proving profitable to local Brunswick dealers who have tied up with the show. Increased sales of records made by these three popular artists are reported by the dealers who are featuring them in window displays and advertising. Strand Going Big in Chicago The Strand line of talking machines is gaining increased popularity throughout the Chicago trade and many new accounts have been opened by the Consolidated Talking Machine Co., which represents this well-known line of instruments. E. A. Fearn, head of the Consolidated Co., gives out the information that the new $100 and $175 models have met with favor from the Chicago trade and that the twotoned wood effects in walnut and mahogany have created much admiration. Mr. Fearn has returned from a three-day trip to the Kansas territory. Whiteman Appears Here One of the biggest turning-outs that Chicago has ever seen happened at the Bal Fantastic, Chicago's big annual charity ball held at the Trianon, D'ecember 5. The Trianon is Chicago's big new dancing palace at Cottage Grove avenue and Sixty-second street. The feature of the occasion was none other than Paul Whiteman and his orchestra, exclusive Victor artists, and it is said that this engagement, which lasted for six days, netted Mr. Whiteman and his organization $25,000. There were thousands of delighted Chicagoans who attended during the stay and the Victor dealers for miles around knew that such would be the case. The result was a tie-up which moved more Whiteman Victor records than ever before. Gala Victor Day in Chicago December 1 surely was a gala day in Chicago so far as Victor dealers were concerned. The day was made possible by the splendid Victor December supplement records, which contained a special list of symphonies and famous artists. These records brought many new and old faces to the Victor stores as they were with few exceptions made by artists and musical organizations who have not appeared in this country heretofore, but will be the means of bringing to music lovers many artists whom they might not otherwise have had an opportunity to hear. Eminent violinists such as Thibaud and Chemet were among the artists whose records appeared for the first time. There were also four exceptionally fine new records by Chaliapin. The Victor dealers were also supplied with a great quantity of eight-page booklets and hangers featuring these records and they lost no time in sending these out to all customers and prospects. Kimball Hall Broadcasts Organ Music What is said to be the first radio organ recital ever attempted in this section was carried out recently by Hugh Porter and Franz Wagner at Kimball Hall from the Kimball concert organ. The concert was relayed to KYW station and thence broadcasted. Four numbers were played in two groups during the hour. The first group consisted of Dickinson's Berceuse and Wagner's Pilgrim Chorus; the second of the Military March by Elgar and the D Major Aria of Bach. This last number was for solo 'cello with organ. It is said that the organ furnished splendid music over the radio and that the reproduction was exceptionally clear. Similar concerts are planned two or three times each week. Local Orchestra With Okeh The Chicago Orchestra, one of Chicago's greatest dance orchestras, which plays at Guyon's Paradise, has just returned to Chicago from New York, where the men went to record exclusively for the General Phonograph Corp. The records they made for the Okeh include "Silver Swanee," "Lost, a Wonderful Girl," "Lovin' Sam," "I'm Through," "Isle of Sweet hearts" and "Hawaii." The Chicago Orchestra is one of the most popular musical organizations that have ever been introduced to Chicago's patrons of the dance and when announcement was made at Guyon's Paradise that this orchestra's records would soon be released by Okeh there was much enthusiasm shown by the dancers. Unico President a Visitor Rayburn Clark Smith, president of the Unit Construction Co., was a visitor to the Chicago trade during the past week. Mr. Smith was on his way to Denver and the Coast for the purpose of making a general survey of business conditions. From Chicago he made a side trip to Minneapolis, where he visited the Foster & Waldo establishment, which is being refitted by the Unit Construction Co. Mr. Smith anticipates returning to headquarters in the East about Christmastime. Fire Imperils Consolidated Co. Fire which practically destroyed the Franklin Hotel at 2 o'clock Sunday afternoon, November 26, damaged several adjacent buildings, among which was that occupied by the Consolidated Talking Machine Co. The Franklin Hotel is located at 29 North Franklin street, just around the corner from the Consolidated Co.'s building at 227 West Washington street. The rear of the first and second floors of the Consolidated Co.'s building was scorched up to quite an extent and the goods in the basement and the first and second floors were somewhat damaged by smoke and water. New Record Shipping Device The Unyversal Utylyty Unyts Co., of this city, manufacturer of the Unyversal automatic record container and automatic record holder, has just perfected a new type of record shipping device called the "Saftee-Shipper," which is made both single-faced and double-faced of corrugated straw board. It is compressed or cut out slightly larger than the size of the (Continued on page 104) No. 43-List $125.00 Write us for DEALER'S price The Phonograph of Marvelous Tone 1923 (greetings Vitanola is Splendidly Equipped for the New Year Now, in our immense Saginaw, Michigan, plant, we have co-ordinated all Vitanola activities, including the moving of our general offices to Saginaw from Chicago; and it works out to your advantage as well as our own. In Saginaw we have always had and — now that all Vitanolas will be made here — will have in increasing degree the benefit of skilled labor at a fair price. The men who work in our Saginaw plant, many of them, have been with us since our beginning. They own homes, and are skilled artisans who work because they like to create something worth while, not merely because they are compelled to hold a job. In this big modern factory, then, under one roof we shall continue to produce the VITANOLA with the thought in mind that to-day the American public wants phonographs as badly as ever, BUT the quality and the price must both meet rigid competition. At the same time the dealer's interest must be protected. Write to us to-day, and find out what all this means for you. DEALERS who know have said to us "It is Easier to sell Vitanola Than to Compete With It" Vitanola Talking Machine Co. Saginaw, W. S. Michigan