The talking machine world (Jan-Dec 1908)

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16 THE TALKING MACHINE WORLD. Edison Phonographs Will Sell Amberol Records "1 Every Phonograph owner will want to buy Amberol Records as soon as he hears them. Their tone, the songs and selections they offer and the fact that they will play twice as long as the standard Edison Records and longer than any other kind of records, are arguments that no Phonograph owner can resist. It is not alone the Amberol Records that are going to bring you this bigger volume of Record business ; it is also the Edison Phonograph which so faithfully and clearly interprets them. As these new Records improve the Phonograph, so the Phonograph enhances the value of the Records, so that every Phonograph sale is the beginning of a persistent and large Record business. Both the Phonograph and the Amberol Records are worthy of your greatest selling effort. When you feature them you are featuring something that everybody knows about and is interested in. Take advantage of the new things. There is an extra profit in Amberol Records for you and an extra profit in the attachments which present Phonograph owners want so that their instruments will play Amberol Records. The Edison Phonograph will sell Amberol Records. Your part is to have them, play them and push them all you can. Write a nearby jobber if you haven't them, or are out of them or your stock is incomplete. National Phonograph Company, 59 Lakeside Avenue ORANGE, N. J.